Sandisk
Technology
Director,PerformanceMarketing,Media&Measurement
“Director, Performance Marketing, Media & Measurement at Sandisk. Skills: Performance marketing, Media planning, Marketing mix modeling, Data-driven growth. Develop performance marketing strategy. Develop MMM frameworks”
What You'll Achieve.
Drive measurable growth; Maximize ROI; Deliver measurable results
Industry & Context.
Data interpretation; Actionable strategies; Data-driven decision making
What They're Looking For.
Must Have
Bachelor degree in Marketing, Proven global experience, Working understanding of MMMs, Deep understanding of paid search, Background in offline media, Exceptional analytical skills, Experience managing large budgets
Nice to Have
Experience with marketplaces, Experience with email, Experience with affiliates, Experience with DSPs, Experience with emerging platforms, Experience with OTT, Experience with connected TV
What You'll Do.
Develop performance marketing strategy
Develop MMM frameworks
Measure channel effectiveness
Optimize media allocation
Inform investment decisions
Oversee media planning
Partner with content teams
Partner with ecommerce teams
Partner with analytics teams
Ensure campaign alignment
Optimize for performance
Allocate spend effectively
Build high-performing team
Mentor high-performing team
Test new opportunities
Scale new opportunities
Establish partner relationships
Ensure best-in-class execution
How You'll Work.
Team & Collaboration
Partner across Marketing; Work cross-functionally; Collaborate with senior stakeholders; Work with global teams; Work with regional teams; Develop relationships with departments
Communication Scope
Present to executive audience; Synthesize complex data
Process & Methodology
Budget management, Spend allocation
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