Global Accelerator
DirectorofPaidSearch
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“Director of Paid Search at Global Accelerator. Skills: Paid search, AI automation, Client strategy. Shape client growth thinking. Own executive-level client relationships”
What You'll Achieve.
Drive revenue growth; Improve retention rates; Enhance brand positioning; Ensure performance and brand safety
Industry & Context.
Identify risks; Address risks; Diagnose feed issues; Surface anomalies; Surface inefficiencies; Surface opportunities
What They're Looking For.
Must Have
Managing $2M+ in annual Google Ads spend, Deep, hands-on command of Google Ads, Expert-level understanding of Google Shopping feed architecture, Meaningful experience with Performance Max, Direct people management experience, Practical, hands-on experience with AI tools, Executive-level communication skills
Nice to Have
DTC or performance marketing agency background, Analytical foundation
What You'll Do.
Shape client growth thinking
Own executive-level client relationships
Serve as primary point of escalation
Provide strategic counsel
Act as long-term growth partner
Lead quarterly business reviews
Connect paid search outcomes to revenue goals
Identify risks to account health
Address risks proactively
Frame strategy recommendations in business terms
Set standard for client-facing communication
Lead design of AI-powered automation workflows
Implement AI-powered automation workflows
Optimize product feeds using Claude
Manage campaigns using Claude
Design end-to-end automation workflows
Dynamically rewrite product titles
Dynamically rewrite product descriptions
Dynamically rewrite product attributes
Analyze Google Ads account data
Surface budget inefficiencies
Surface optimization opportunities
Develop automated ad copy generation workflows
Develop automated ad testing workflows
Integrate AI-driven insights into reporting
Automate translation of data into summaries
Automate translation into recommendations
Automate translation into executive outputs
Partner with engineering and operations
Productize automation workflows
Turn scripts into repeatable systems
Define evaluation criteria for AI outputs
Build quality control processes
Ensure automated content meets standards
Ensure automated recommendations meet standards
Educate team on AI automation capabilities
Upskill team on AI automation capabilities
Democratize access to AI tools
How You'll Work.
Team & Collaboration
Client-facing communication; Engineering and operations; Broader team
Communication Scope
Executive-level communication; Client updates; QBR presentations
Full Job Description
Director of Paid Search Our Mission is to be able to say - “Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value you shape how clients think about growth, investment, and the role paid search plays in their broader business. Your client relationships are long-term, trust-based, and commercially significant. Own the executive-level relationship with a portfolio of CTC’s most strategic clients — serving as their primary point of escalation, strategic counsel, and long-term growth partner Lead quarterly business reviews (QBRs) that go beyond performance recaps — connecting paid search outcomes to the client’s broader revenue goals, retention rates, and brand positioning Proactively identify risks to account health, budget pacing, or client satisfaction — and address them before they surface as problems, not after Frame strategy recommendations in business terms, not search jargon — your clients are CMOs and founders, and you communicate at their level Set the standard for how all client-facing communication is structured across the paid search team — from weekly update emails to crisisresponse protocols AI AUTOMATION & GOOGLE ADS INTELLIGENCE (POWERED BY CLAUDE) CTC is building the infrastructure for the next generation of performance advertising — and this Director owns a core piece of that. You will lead the design and implementation of AI-powered automation workflows across Google Ads, with a specific focus on product feed optimization and intelligent campaign management using Claude as the underlying AI engine. This is not a “learn about AI” role — it is a build-and-own role for someone who understands both the technology and the search outcomes it needs to drive. Design and own end-to-end automation workflows for GoogleShopping feed optimization — using Claude to dynamically rewrite product titles, descriptions, and attributes based on search intent, seasonal signals, and performance data Build Claude-powered pipelines tha
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