MLabs
fintech
DirectorofGrowthMarketing
“Director of Growth Marketing at MLabs. Skills: AI-native outbound engine, Clay, outbound pipeline metrics. Design, build, execute outbound revenue engine. Build and operate AI-native, agentic systems”
What You'll Achieve.
scale pipeline generation efficiently; drive engagement; systematically tracking outreach volume, reply rates, meeting conversion, and generated revenue pipeline
Industry & Context.
analytical, workflow-driven mindset focused on testing hypotheses, auditing conversion funnels, and optimizing processes based on rigorous data analysis
What They're Looking For.
Must Have
5–10 years of experience within B2B Go-To-Market (GTM), revenue operations, or growth functions, proven track record of building outbound programs from scratch within high-growth technology environments, Advanced, hands-on proficiency with Clay, direct experience building multi-source enrichment waterfalls, AI-personalized sequences, and complex, trigger-based workflows, Deep technical fluency across standard outbound toolsets, AI-first orientation with a demonstrated ability to utilize artificial intelligence to write, enrich, personalize, and optimize every layer of an outreach motion, Exceptional written communication capabilities, drafting precise, high-conversion outbound copy that avoids spam filters and drives engagement, analytical, workflow-driven mindset focused on testing hypotheses, auditing conversion funnels, and optimizing processes based on rigorous data analysis, Motivation to thrive as a high-impact senior IC, desire to maintain direct execution ownership rather than transitioning into people management
Nice to Have
Professional background within the fintech, payments, or financial infrastructure domains, understanding of relevant buyer personas and the competitive landscape
What You'll Do.
execute outbound revenue engine
Build and operate AI-native
Oversee Clay-powered enrichment processes
AI-driven outreach strategies
Construct and refine signal-based trigger workflows
Define and optimize Ideal Customer Profile
Align outbound messaging and product positioning
Assume accountability for outbound pipeline metrics
How You'll Work.
Team & Collaboration
Partner directly with the CBO to align outbound messaging, product positioning, and targeted launch campaigns
Communication Scope
Exceptional written communication capabilities; talent for drafting precise, high-conversion outbound copy that avoids spam filters and drives engagement
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