Lasko Products
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DirectorofeCommerceOmnichannel&DTC
“Director of eCommerce- Omnichannel & DTC at Lasko Products. Skills: eCommerce, Omnichannel, Direct-to-Consumer (DTC). Lead the acceleration of our omnichannel and direct-to-consumer (DTC) businesses. Own the vision, strategy, and execution across key digital commerce channels—including major retail partners and owned platforms”
What You'll Achieve.
Acceleration of omnichannel and direct-to-consumer (DTC) businesses; Scaling presence across top omnichannel retailers; Maximizing digital shelf performance; Unlocking growth opportunities across retailer ecosystems
Industry & Context.
Must be able to work East Coast business hours
What They're Looking For.
Must Have
Experience with X, Knowledge of X, Proficient in X, Familiar with X, X experience required
What You'll Do.
Lead the acceleration of our omnichannel and direct-to-consumer (DTC) businesses
and execution across key digital commerce channels—including major retail partners and owned platforms
Connect the dots between marketplace dynamics
and promotional effectiveness
Scale our presence across top omnichannel retailers
Define and expand our DTC strategy
Drive digital penetration improvements
Own and drive eCommerce growth across key retail partners
optimizing both 1P (first-party) and 3P (third-party marketplace) channels
Develop and execute integrated strategies that align assortment
and content to maximize digital shelf performance
Identify and unlock growth opportunities across retailer ecosystems
leveraging insights from data
and competitive benchmarking
Applying for this Director of eCommerce- Omnichannel & DTC role?
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