Jump

Financial Services

DirectorofContent

$160–210k San Francisco, California, United States; New York, New York, United States; Chicago, Illinois, United States; Dallas, Texas, United States FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Director candidates.

The Brief

“Director of Content at Jump. Skills: Content strategy, Brand narrative, Pipeline generation, Content operations, Team leadership. Own content strategy & brand narrative. Define and evolve editorial strategy and content roadmap”

What You'll Achieve.

Drives measurable brand authority, pipeline demand, and revenue impact; Accelerate adoption across the largest financial services organizations globally; Content engagement; Organic traffic growth; Pipeline contribution; Brand sentiment; Improve organic visibility; Keyword rankings; High-intent inbound traffic; Ruthlessly prioritize high-performing content formats; Streamline the ideation, production, legal/compliance approval, and localization of content; Optimize content research, distribution, and scaling; Comprehensive Content Strategy: A fully aligned, 12-month content calendar and editorial strategy; Measurable Growth: Notable increases in organic search traffic, content attribution to pipeline, and asset conversion rates; Operational Scale: A repeatable content supply chain; Team Leadership: A highly capable, small team of content professionals; Brand Authority: Creation of 2-3 flagship, high-authority thought leadership assets

Industry & Context.

Financial Services

What They're Looking For.

Must Have

5+ years of experience in B2B SaaS content marketing, journalism, or corporate communications, at least 2 years in a leadership/management role, Proven track record of strategic impact, brand building, and measurable revenue/pipeline growth through content in an Enterprise SaaS environment, Hands-on experience with advanced AI tools for editing, scaling, and optimizing content production workflows, Exceptional portfolio demonstrating the ability to turn complex technical concepts (like AI, machine learning, or financial workflows) into compelling, human-centric narratives, Experience managing and motivating high-performing teams of creatives, writers, and external agencies

Nice to Have

Background in or deep understanding of Fintech, Wealthtech, or the Financial Services industry, Experience with hybrid PLG/Enterprise sales motions and how content maps to both

What You'll Do.

Own content strategy & brand narrative

Define and evolve editorial strategy and content roadmap

Position Jump as the definitive thought leader in the financial services AI space

Ensure consistency in brand voice

Drive pipeline & lead generation content

Partner with Demand Gen and Growth teams to architect full-funnel content campaigns

Oversee SEO strategy and execution

Analyze content performance metrics

Scale content operations & execution

Manage external freelancers/agencies

Implement content operations frameworks

Leverage AI tools to optimize content research

Support product & sales enablement through storytelling

Collaborate with Product Marketing to translate complex product capabilities and AI technicalities into customer stories

and proprietary insights into compelling case studies and industry benchmark reports

How You'll Work.

Team & Collaboration

Partner with the Demand Gen and Growth teams; Collaborate with Product Marketing

Communication Scope

Crafting compelling multi-channel narratives; Brand voice, tone, and messaging consistency; Translating complex product capabilities and AI technicalities into digestible, value-driven customer stories; Turning insights into compelling case studies and industry benchmark reports

Process & Methodology

Content roadmap, Content production frameworks, Content operations frameworks, Ideation, Production, Legal/compliance approval, Localization

Full Job Description

TITLE - DIRECTOR OF CONTENT Reports To - SVP Marketing Location - Draper, UT / Park City, UT or Remote ABOUT THE ROLE We’re looking for a Director of Content to own our global content strategy and editorial pipeline for our enterprise segment. This role is responsible for defining our voice, crafting compelling multi-channel narratives, and ensuring our content ecosystem drives measurable brand authority, pipeline demand, and revenue impact. You’ll lead our content roadmap, scale our thought leadership footprint, and bring structure, prioritization, and repeatability to our content production frameworks—all while helping us accelerate adoption across the largest financial services organizations globally. This role sits at the intersection of Product, Sales, and Growth Marketing, and will be measured by content engagement, organic traffic growth, pipeline contribution, and brand sentiment, not just content volume.     WHAT YOU’LL DO Own content strategy & brand narrative - Define and evolve our editorial strategy and content roadmap based on deep market research, customer interviews, and our enterprise buyer personas. - Position Jump as the definitive thought leader in the financial services AI space by producing high-authority, research-backed content. - Ensure absolute consistency in brand voice, tone, and messaging across all marketing channels and assets. Drive pipeline & lead generation content - Partner with the Demand Gen and Growth teams to architect full-funnel content campaigns (e.g., whitepapers, webinars, case studies, and infographics) that accelerate the sales cycle. - Oversee SEO strategy and execution to continuously improve organic visibility, keyword rankings, and high-intent inbound traffic. - Analyze content performance metrics (traffic, conversions, pipeline impact) to ruthlessly prioritize high-performing content formats. Scale content operations & execution - Manage external freelancers/agencies and potentially bring on additional internal reso

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