DirectorofBrandOperations&Production

At WHOOP, we’re on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. As WHOOP continues to scale globally, operational excellence across Brand and Marketing is essential to delivering cohesive, high-impact experiences across every channel and market. WHOOP is hiring a Director of Brand Operations & Production to define and scale the operating systems that power the Brand and Creative organization globally. This leader will own the end-to-end Brand and Creative operating model across governance, resource planning, production strategy, tooling, and global delivery infrastructure. Partnering closely with Brand, Creative, and Marketing leadership, the Director will drive operational clarity, scalable workflows, and cross-functional alignment that enable high-quality creative execution at scale while building production into a world-class organizational capability. RESPONSIBILITIES: - - Architect and evolve the end-to-end Brand and Creative operating model across intake, prioritization, production, and delivery. - Establish governance frameworks, operational standards, and planning processes that enable scalable execution across Brand and Marketing. - Serve as a strategic partner to leadership on organizational design, operational scalability, production strategy, and creative resourcing models. - Lead resource, capacity, and budget planning aligned to quarterly and annual go-to-market priorities. - Drive prioritization, scope management, and operational tradeoff decisions to protect execution quality, team focus, and organizational efficiency. - Develop scalable resourcing strategies across internal teams, agencies, production vendors, and freelance partners. - Build and scale Production as a strategic operational function supporting global creative execution across campaigns, content, photo/video, digital, and brand initiatives. - Own the strategy and