SmartRecruiters

Tech / AI / Software

Director,MarketingOperations

Poland FULL TIME Remote Friendly
The Brief

“Director, Marketing Operations at SmartRecruiters. Skills: Marketing Technology Stack Management, Funnel Management Process Optimization, Performance Tracking and Optimization, Technical Campaign Oversight, Data Governance and Compliance, Marketing Capability Enablement, Advanced Automation and Efficiency, Cross-Functional Alignment, Team Leadership. Own our tech stack: Take full responsibility for the marketing technology stack, including configuration, customization, and optimization of all re”

What You'll Achieve.

Deliver measurable results; Improve lead generation, qualification, and conversion; Provide actionable insights for optimization and improvement across marketing initiatives and channels; Ensure data privacy compliance; Maintain a clean and organized database; Drive operational efficiency; Ensure cohesive, integrated campaign execution; Develop a high-performing marketing operations team

Industry & Context.

Tech / AI / Software
Problems you'll solve

Problem solver; Critical thinker; Proven ability to solve complex challenges

What They're Looking For.

Must Have

5 - 7 years of experience in marketing operations or similar role, Proven success in leveraging marketing automation to drive impact and scalability within a SaaS environment, Expertise as an administrator of a marketing automation platform (Marketo strongly preferred), Experience in tools like Marketo, Eloqua, SFDC, Qualified or similar, A strategic and analytical mindset, Deep understanding of marketing automation, CRM systems, and data analytics in a B2B context, Proven ability to solve complex challenges, optimize systems, and implement best-in-class marketing operations strategies, technology-driven, Leadership and stakeholder management skills, Ability to partner across functions and drive projects forward, Fluent in English

Nice to Have

Proficiency in German and/or French is an advantage

What You'll Do.

Own our tech stack: Take full responsibility for the marketing technology stack

including configuration

and optimization of all related processes and integrations.

Lead Funnel Management Process: Optimize our perpetual demand generation process by creating and managing automated workflows

and nurturing programs to improve lead generation

Track and Optimize Performance: Support our monthly business review process. with analysis on key metrics

providing actionable insights for optimization and improvement across marketing initiatives and channels.

Technical Campaign Oversight: Oversee the technical execution of marketing campaigns using automation and data platforms

including setting up complex workflows

and personalized content delivery.

Ensure Data Governance and Compliance: Develop and enforce data governance practices to ensure data privacy compliance

auditing data quality

and maintaining a clean and organized database.

Enable the Marketing Organization: Act as a key driver of marketing capabilities by establishing comprehensive marketing operations processes

and providing technical training to the marketing team.

Drive Advanced Automation and Efficiency: Identify and implement new opportunities for advanced automation within platforms

such as dynamic content personalization and AI-powered features

to drive operational efficiency.

Cross-Functional Alignment: Collaborate closely with Marketing

and Customer Success to ensure cohesive

integrated campaign execution.

Lead the Team: Lead and develop a high-performing marketing operations team

and professional development opportunities.

How You'll Work.

Team & Collaboration

Collaborate closely with Marketing, GTM, Product Management, and Customer Success to ensure cohesive, integrated campaign execution.; Partner across functions and drive projects forward.

Process & Methodology

Drive projects forward

Free ATS check

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