Freshworks
SaaS
Director,MarketingOperations
“Director, Marketing Operations at Freshworks. Skills: Marketing operations, Revenue operations, Sales operations, Process optimization, AI adoption. Govern marketing operating model. Evolve marketing operating model”
Industry & Context.
Problem-solving; Analytical
What They're Looking For.
Must Have
12+ years marketing operations experience, Deep understanding marketing operations, Deep understanding lead management processes, Deep understanding CRM systems, Deep understanding go-to-market technologies, Experience marketing automation platforms, Experience CRM platforms, Drive process optimization, Drive operational scale, Drive cross-functional alignment, Analytical skills, Problem-solving skills, Process-oriented mindset, Excellent communication skills, Excellent stakeholder management skills, Bachelor's degree
Nice to Have
MBA preferred
What You'll Do.
Govern marketing operating model
Evolve marketing operating model
Improve operational efficiency
Coordinate cross-functionally
Integrate across marketing sub-functions
Improve speed of execution
Identify execution gaps
Identify process adoption gaps
Close process adoption gaps
Identify measurement gaps
Close measurement gaps
Identify operational follow-through gaps
Close operational follow-through gaps
Design lead flow processes
Optimize lead flow processes
Manage PQL lifecycles
Manage account lifecycles
Manage lead lifecycles
Monitor operational funnel health
Identify process bottlenecks
Identify system bottlenecks
Support attribution frameworks
Support reporting frameworks
Support process measurement frameworks
Embed AI into workflows
Embed automation into workflows
Design AI-driven workflows
Scale AI-driven workflows
Design agent-based automations
Scale agent-based automations
Automate repetitive tasks
Automate lead processing
Automate data enrichment
Automate anomaly detection
Implement AI capabilities
Drive operational alignment
Build marketing operations team
Mentor marketing operations team
Scale marketing operations team
How You'll Work.
Team & Collaboration
Marketing; Sales Ops; RevOps; Finance; Product teams
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