Ōura
Director,HardwarePartnerships
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“Director, Hardware Partnerships at Ōura. Skills: Hardware Partnerships, Ecosystem Strategy, Deal Negotiation, Cross-functional Leadership. Own Hardware BD and Partnerships Strategy. Define multi-year vision for hardware partnerships”
What You'll Achieve.
Drive distribution of Oura’s hardware portfolio; Unlock new revenue streams for Oura; Ensure every integration is intuitive; Ensure every integration is trusted; Meaningfully improves the member experience; Optimize each partnership for ease and speed; Optimize each partnership for economics; Optimize each partnership for member adoption; Optimize each partnership for long-term business value; Optimize each partnership for strategic alignment; Build durable, high-leverage partnerships; Compound value as portfolio grows; Translate partner requirements into clear product direction; Accountable for partner launch outcomes; Accountable for attach rates; Accountable for joint awareness metrics; Drive awareness with partners and members; Position Oura’s hardware partnerships; Deepen differentiation; Reinforce Oura’s moat; Strengthen Oura’s position; Build and lead the Hardware Partnerships team; Scale the team as the portfolio matures; Own targets for device-anchored partner launches; Own targets for attach rates; Own targets for ecosystem revenue; Define and track KPIs; Measure near-term launch success; Measure long-term portfolio value
Industry & Context.
Strategic thinking; Driving execution; Operating in ambiguous environments
What They're Looking For.
Must Have
10+ years in BD or partnerships roles, Deep, hands-on experience inside hardware-first companies, Proven track record negotiating and scaling complex hardware partnerships, Ability to operate as a builder and connector
Nice to Have
Experience launching hardware integrations with major OEMs, Background in regulated health/medical device categories
What You'll Do.
Own Hardware BD and Partnerships Strategy
Define multi-year vision for hardware partnerships
Identify opportunities to deepen member engagement
Identify opportunities to drive distribution
Identify opportunities to unlock new revenue streams
Evaluate and source external hardware opportunities
Extend value of Oura experience
Build and Scale Oura’s Hardware Partner Portfolio
Serve as DRI for hardware partnerships portfolio
Expand sensing and hardware capabilities
and manage partnerships end-to-end
Build strategy and execution plan for each partnership
Integrate hardware architecture understanding
Integrate partner ecosystem understanding
Integrate GTM motion into plan
Ensure integration is intuitive
Ensure integration is trusted
Ensure integration improves member experience
Close High-Leverage Partnerships Opportunities
Lead integration planning
Optimize partnership for technical integration
Optimize partnership for economics
Optimize partnership for member adoption
Optimize partnership for business value
Optimize partnership for strategic alignment
high-leverage partnerships
Collaborate with Product & Engineering Teams
Define sensing and integration architecture
Define security requirements
Define compliance requirements
Define reliability requirements
Define future-proofing for use cases
Translate partner requirements into product direction
Translate partner requirements into prioritization
Co-own GTM strategy for hardware-enabled experiences
Accountable for partner launch outcomes
Accountable for attach rates
Accountable for joint awareness metrics
Drive awareness with partners and members
Shape Hardware-Led Differentiation
Partner on hardware-anchored propositions
Identify where partnerships deepen differentiation
Reinforce Oura’s moat
Strengthen Oura’s position
Build and lead Hardware Partnerships team
Scale team as portfolio matures
Navigate regulated and health-adjacent categories
Own targets for device-anchored partner launches
Own targets for attach rates
Own targets for ecosystem revenue
Be accountable to Oura’s leadership team
Track KPIs for launch success
Track KPIs for long-term portfolio value
How You'll Work.
Team & Collaboration
Cross-functional execution; Product teams; Engineering teams; Legal teams; Commercial leadership; Marketing leadership; Product leaders; Commercial leaders; Clinical partners; Regulatory partners
Communication Scope
Influencing senior leaders
Process & Methodology
Execution, Roadmap planning
Full Job Description
Our mission at Oura is to empower every person to own their inner potential. Our award-winning products help our global community gain a deeper knowledge of their readiness, activity, and sleep quality by using their Oura Ring and its connected app. We've helped millions of people understand and improve their health by providing daily insights and practical steps to inspire healthy lifestyles. Empowering the world starts with living our values and empowering our team. As a quickly growing company focused on helping people live healthier and happier lives, we ensure that our team members have what they need to do their best work — both in and out of the office. We have offices in San Francisco, San Diego and Los Angeles for those who prefer hybrid or office settings. Oura employees in other major cities (like Boston and New York) occasionally gather informally at local co-working locations. You will be a senior deal-maker, relationship-builder and strategist who turns our Hardware Ecosystem Partnership vision into reality. You’ll own the full partnership life-cycle, from sourcing and structuring deals to orchestrating flawless cross-functional execution with product, engineering, legal, and other relevant teams. What you’ll do: Owns Hardware BD and Partnerships Strategy Device-to-device integrations, sensing partnerships, OEMs, and hardware-anchored ecosystem plays (NFC, BLE, automotive, travel hardware surfaces). Software/API and data-layer partnerships are owned by the Ecosystem Partnerships team, this role partners closely with them on overlapping surfaces. Define a multi-year vision for hardware partnerships across Oura’s current and future devices. Identify opportunities to: Deepen member engagement and retention Drive distribution of Oura’s hardware portfolio through “better-together” integrations Unlock new revenue streams for Oura Continuously evaluating and sourcing external hardware opportunities how Oura can extend the value of the Oura experience inside a
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