Harry Rosen Inc.
Retail
Director,CRM&Loyalty(12MonthContract)
“Director, CRM & Loyalty (12 Month Contract) at Harry Rosen Inc.. Skills: CRM, Loyalty, Retention, Personalization. Own loyalty program strategy. Own loyalty program execution”
Industry & Context.
Analytical mindset; Turn insights into action
What They're Looking For.
Must Have
Experience leading CRM strategies, Experience leading loyalty strategies, Experience leading customer engagement strategies, Understanding of lifecycle marketing, Understanding of segmentation, Understanding of personalization, Hands-on experience with martech platforms, Analytical mindset, Ability to balance strategic thinking, Ability to balance execution, Collaboration skills, Leadership skills, Adherence to data protection laws, Adherence to industry regulations, Adherence to CASL, Adherence to data privacy rules
Nice to Have
Experience with Braze, Experience with Talon. One, Experience with Tableau, Experience with Qualtrics, Experience with similar tools
What You'll Do.
Own loyalty program strategy
Own loyalty program execution
Own retention initiatives strategy
Own retention initiatives execution
Evolve loyalty program
Manage loyalty promotions
Manage VIP experiences
Identify opportunities to drive customer behavior
Activate opportunities to drive customer behavior
Identify opportunities to drive sales
Activate opportunities to drive sales
Oversee customer experience management
Oversee customer experience platforms
Optimize based on results
Identify opportunities to improve engagement
Identify opportunities to improve retention
Identify opportunities to improve satisfaction
Lead lifecycle marketing
Build marketing strategies
Evolve marketing strategies
Build segmentation strategies
Evolve segmentation strategies
Deliver relevant communications
Deliver personalized communications
Oversee marketing technology platforms
Leverage platform capabilities
Ensure campaigns are executed
Use customer insights
Create targeted experiences
Create meaningful experiences
Partner to bring personalization
Bring personalization into campaigns
Bring personalization into offers
Bring personalization into journeys
Oversee CRM platforms
Oversee CDP platforms
Oversee loyalty platforms
Explore automation opportunities
Explore AI opportunities
Ensure adherence to data protection laws
Ensure adherence to industry regulations
Support training of CRM programs
Support training of Loyalty programs
Support change management of CRM programs
Support change management of Loyalty programs
Work closely with Marketing
Work closely with eCommerce
Work closely with Store Operations
Work closely with Merchandising
Work closely with Analytics
Translate insights into strategies
Drive results across banners
Drive accountability across function
How You'll Work.
Team & Collaboration
Partner with teams; Collaborate across business; Cross-functional collaboration
Process & Methodology
Annual plan, Forecast, Accruals
Applying for this Director, CRM & Loyalty (12 Month Contract) role?
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