Darkroom
Marketing
Director,CreativeStrategy
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“Director, Creative Strategy at Darkroom. Skills: Creative strategy, Performance marketing, Short-form video, Paid media. Lead creative strategy. Develop ad concepts”
What You'll Achieve.
Drive performance marketing results; Sell products and services; Scale ad programs
Industry & Context.
Data-driven decisions; Turn vague goals into concepts; Track results; Call next iteration
What They're Looking For.
Must Have
2+ years Director-level leadership, 4+ years creative strategy, Meta performance creative ad experience, Portfolio link with performance context, Hands-on design ability, Client presentation skills, Salesmanship skills, Figma proficiency, Adobe Creative Suite proficiency
Nice to Have
Background in Design, Background in Video Editing, Background in Performance Marketing
What You'll Do.
Lead creative strategy
Give tactical feedback
Enhance creative output
Improve creative direction
Deliver game-changing ads
Increase creative diversity
Use multiple ad formats
Increase volume of ads
Execute paid media assets
Elevate creative direction
Deliver data-backed testing
Lead full-funnel ad programs
Deliver expert advice
Develop concepts for video
Develop directions for video
Develop briefs for video
Translate strategy into concepts
Translate data into concepts
Adapt creatives to metrics
Create mobile-first videos
Present creative work
Monitor performance data
Inform creative iterations
Establish testing frameworks
Refine Performance Creative service
How You'll Work.
Team & Collaboration
Work with clients; Work with Social Commerce team; Work with Paid Media team; Work with Creative Team; Collaborate with marketing team
Communication Scope
Executive presentation; Client presentation; Actionable feedback
Full Job Description
ABOUT DARKROOM Darkroom is the leading next-generation growth marketing firm engineering the brands of tomorrow. Founded in 2017, we set out to redefine what a modern agency could be, by replacing the inertia of legacy advertising behemoths with a model built for speed, intelligence, and measurable impact. At our core, Darkroom is a human services company powered by Shadow, a universal AI commerce layer that integrates executive-level strategy with proprietary agentic technology. This fusion enables our teams to deliver outsized returns by enhancing creative output, operational efficiency, and revenue generation across every stage of the customer journey. Our track record speaks for itself: billions in attributable revenue driven across e-commerce marketplaces, media networks, DTC ecosystems, and social commerce platforms. Every engagement feeds into our proprietary data infrastructure, enabling a continuous feedback loop that accelerates growth, improves margins, and compounds results across our client portfolio. What began as a boutique design studio has evolved into one of the fastest-growing private companies in America (Inc. 5000) and among the most effective performance media agencies of the 2020s (Varos). Our founders were recognized by Forbes 30 Under 30 for advancing the intersection of technology, marketing, and advertising, cementing Darkroom’s role as a defining player in the future of media innovation. ABOUT THE ROLE We’re looking for a visionary creative leader with deep experience in developing ad concepts for digital paid media advertising formats on Meta, TikTok, and other channels. You’re able to dive deep into the pixels and give tactical feedback on design and video, but understand how to thread the needle between performance frameworks, creative testing, and world-building assets. You’re likely a Creative Strategist by trade with a background in Design, Video Editing, or Performance Marketing. You are hyper-focused on paid media performance and
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