Talkiatry
Healthcare
Director,ContentMarketing
“Director, Content Marketing at Talkiatry. Skills: Content strategy, Organic growth, Storytelling, Team leadership. Define content strategy. Execute content strategy”
What You'll Achieve.
Drive consistent traffic growth; Improve Talkiatry's authority; Grow audience and engagement; Gain market share
Industry & Context.
Identify gaps; Prioritize by impact
What They're Looking For.
Must Have
Content entrepreneurship, Content strategy development, Content distribution, Content creation, Team building, Storytelling, Audience growth, Organic growth
Nice to Have
Player-coach mentality
What You'll Do.
Define content strategy
Execute content strategy
Establish editorial standards
Establish brand voice
Establish storytelling frameworks
Build content roadmap
Identify content gaps
Prioritize content by impact
Execute content with speed
Align content strategy with GTM
Align content strategy with growth
Align content strategy with product marketing
Align content strategy with clinical
Align content strategy with brand
Own SEO content strategy
Build publishing engine
Improve authority in mental health
Develop channel-specific approach
Grow audience on social
Grow engagement on social
Leverage tools for distribution
Leverage tools for measurement
Develop content for citation
Develop content for sentiment
Develop content for market share
Translate credibility into narratives
Translate patient outcomes into narratives
Translate model into narratives
Partner with clinicians
Partner with executives
Partner with product team
Surface stories worth telling
Build platforms to tell stories
Develop thought leadership content
Lead automation adoption
Accelerate content production
Accelerate content research
Accelerate content distribution
Build scalable content workflows
Operate across multiple channels
Hire content professionals
Develop content professionals
Lead content professionals
Manage agency partners
Manage cross-functional relationships
How You'll Work.
Team & Collaboration
GTM teams; Growth teams; Product marketing teams; Clinical teams; Brand teams; Design teams; Operation teams
Communication Scope
Storytelling
Process & Methodology
Content roadmap
Applying for this Director, Content Marketing role?
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