Stream
Marketing
DigitalMarketingSpecialist
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“Digital Marketing Specialist at Stream. Skills: Social media marketing, Email marketing, Community building, Sponsorships. Own and grow presence. Engage authentically with community”
What You'll Achieve.
Growth across channels; Engagement across channels; Sentiment across channels; ROI of campaigns; Email open rates; Email click rates; Downstream signups; Consistency of brand voice; Quality of brand voice
Industry & Context.
Data-driven decision making
What They're Looking For.
Must Have
Hands-on social marketing experience, Hands-on email marketing experience, Comfort engaging with developers, Strong, clear, concise writing, Ability to match brand voice, Organization and self-direction, Data-aware tracking, Use metrics to improve work, Active, applied use of AI tools, Agile, collaborative, learning-oriented approach
Nice to Have
Agency experience, B2B SaaS background, Experience marketing to developers, Experience marketing to high-tech niche audience, Hands-on experience with email platforms, Hands-on experience building community, Established track record or following within developer community
What You'll Do.
Own and grow presence
Engage authentically with community
Answer community questions
Spark community conversations
Surface developer feedback
Monitor community health
Identify sponsorship opportunities
Evaluate sponsorship opportunities
Manage sponsorship opportunities
Build relationships with creators
Build relationships with influencers
Negotiate sponsored content
Coordinate sponsored content
Improve sponsorship program
Drive email program strategy
Drive email program execution
Segment audiences thoughtfully
Measure downstream signups
Improve email performance
Keep developer voice consistent
Keep developer voice trusted
How You'll Work.
Team & Collaboration
Marketing teams; Developer Relations teams; Content teams
Communication Scope
Concise writing; Brand voice matching
Process & Methodology
Agile
Full Job Description
We are looking for a Digital Marketing Specialist to join Stream on our mission of elevating the quality of apps for billions of users globally. This is a full-time role based in our Boulder, Colorado office (hybrid - 3 days/week in the office expected). WHAT WILL YOU WORK ON As our Digital Marketing Specialist, you’ll own Stream’s presence in the channels where developers actually spend their time. You’ll run three programs end to end - social & community, sponsorships & partnerships, and our developer email program - working day to day with our Marketing and Developer Relations (DevRel) teams to reach developers in a voice they trust. It’s a hands-on, early-career role with real ownership from day one and room to grow your scope as your programs prove out. SOCIAL & COMMUNITY - Own and grow Stream’s presence across key developer channels, including Discord, X/Twitter, Reddit, and wherever else developers gather. - Engage authentically with community members alongside DevRel - answering questions and sparking conversations, not just promoting. - Surface developer feedback from these communities back to the right internal teams. - Monitor community health and report on growth, engagement, and sentiment. SPONSORSHIPS & PARTNERSHIPS - Identify, evaluate, and manage sponsorship opportunities with developer-focused YouTube channels, newsletters, podcasts, and independent writers. - Build and maintain relationships with content creators and developer influencers who fit Stream’s audience. - Negotiate and coordinate sponsored-content deliverables, keeping quality high and messaging on-brand. - Track the ROI of each campaign and keep improving the program. DEVELOPER EMAIL PROGRAM - Drive the strategy and execution of our developer email program - newsletters, announcements, and lifecycle messaging. - Partner with content and DevRel on messaging, and segment audiences thoughtfully. - Measure opens, clicks, and downstream signups, and use what you learn to improve performance
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