NORY
Hiring: HQ
DigitalMarketingSpecialist
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Digital Marketing Specialist at NORY. Skills: Digital marketing strategy, Content creation, SEO optimization, Data analysis. Develop and refine customer acquisition strategy. Produce and manage marketing content”
Industry & Context.
Data-driven decision-making; Root cause analysis
What They're Looking For.
Must Have
Demonstrated success in digital marketing within NYC education and parenting sectors, Advanced skills in creating highly engaging multimedia content, Robust portfolio showcasing video production, graphic design, and written copywriting, In-depth knowledge of behaviors, trends, and priorities unique to NYC parenting community
What You'll Do.
Develop and refine customer acquisition strategy
Produce and manage marketing content
Implement SEO best practices
Conduct keyword research
Optimize website content
Manage and optimize digital channels
Evaluate engagement metrics
Track and analyze campaign performance
Translate insights into strategic roadmaps
How You'll Work.
Team & Collaboration
Collaborative team culture
Full Job Description
ABOUT NORY NORY is the premier STEM camp provider in NYC and Boston, enriching the learning journey of over 4,000 children annually through immersive, hands-on learning experiences. Our mission is to develop young risk-takers, problem-solvers, and empathetic leaders. Discover more about our mission and vibrant camp atmosphere: - Instagram: bit.ly/noryi http://bit.ly/noryi - LinkedIn: bit.ly/norylink http://bit.ly/norylink - Summer Camp Video: bit.ly/noryvideo1 http://bit.ly/noryvideo1 POSITION OVERVIEW: PART-TIME DIGITAL MARKETING STRATEGIST We are seeking a Part-Time Digital Marketing Strategist with a deep understanding of the NYC parenting and education market. This role is ideal for a proactive, analytical thinker capable of developing, analyzing, and refining marketing strategies based on quantifiable data. In this role, you will craft high-quality marketing materials and manage the dynamic needs of our campaigns, all within a flexible, virtual work environment. Position Details: - Compensation: $25 – $40 per hour (dependent on experience and portfolio strength) - Hours: 10–30 hours per week (offers flexibility to fit your schedule) - Location: Remote KEY RESPONSIBILITIES - Customer Acquisition: Develop and refine a data-driven customer acquisition strategy tailored specifically to key segments within the NYC parenting and education markets. - Content Creation: Produce and manage compelling marketing content—including short-form videos, images, and brand narratives—that highlights the transformative impact of our programs. - SEO Optimization: Implement SEO best practices, conduct comprehensive keyword research, and optimize website content to maximize organic search visibility. - Channel Management: Manage and optimize our digital channels (primarily Instagram and YouTube), continuously evaluating engagement metrics to agilely adjust strategies. - Analytics and Reporting: Track and analyze cross-channel campaign performance and SEO effectiveness, translatin
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