KONE
DigitalMarketingSpecialist
Neural analysis suggests this role is
optimal for Mid candidates.
“Digital Marketing Specialist at KONE. Skills: Digital marketing, Campaign management, Demand generation. Design SEM campaigns. Execute SEM campaigns”
What You'll Achieve.
Accelerate growth
Industry & Context.
Willingness to relocate
What They're Looking For.
Must Have
5–8 years of experience in PPC, working knowledge of CMS, working knowledge of website structures, working knowledge of search engine principles, Chennai as home base
Nice to Have
Certification with Salesforce Marketing Cloud, Hands-on experience with Salesforce Marketing Cloud, Certification with Adobe Experience Manager, Hands-on experience with Adobe Experience Manager
What You'll Do.
Execute SEM campaigns
Execute SMM campaigns
Build email nurture campaigns
Launch email nurture campaigns
Launch drip campaigns
Localize marketing strategies
Collaborate with teams
Deliver digital solutions
Manage global projects
Deliver projects on time
Ensure global brand standards
Ensure content standards
Ensure quality standards
Manage website content
Analyze web analytics
How You'll Work.
Team & Collaboration
Global teams; Local Marketing & Communications teams; Cross-functional teams; Global, cross-cultural teams; PPC specialists; Email Marketing specialists; SEO specialists; Graphic Design specialists; Web Analytics specialists
Communication Scope
Clear communication
Process & Methodology
Project management
Full Job Description
Digital Marketing Specialist – Ready to Make a Global Impact? Are you a results-driven digital marketer who thrives on building data-powered campaigns that fuel real business growth? If you’re passionate about demand generation, inbound marketing, digital advertising, and retention activations, we’d love to meet you. Join **KONE** , a global leader in people flow solutions with 110+ years of innovation and play a key role in our exciting digital transformation journey. Our Global Marketing Hub in **Chennai** is expanding, and we’re looking for a **Digital Marketing Specialist** who’s ready to drive high-impact initiatives that accelerate growth across APM, Europe, and Americas regions. You’ll collaborate with global teams, 60+ local Marketing & Communications teams, and bring bold, innovative digital strategies to life. **What You’ll Do** You’ll take the lead on high-visibility digital marketing initiatives, including: * Designing and executing performance-driven **SEM & SMM campaigns **through **Salesforce Marketing Cloud** across Google Ads, Bing, Meta, and LinkedIn. * Building and launching **multi-step email nurture and drip campaigns** that attract, convert, and retain customers. * Localizing global marketing strategies to maximize regional performance. * Building and optimizing web pages using **SDL Tridion** & **Adobe Experience Manager.** * Collaborating with cross-functional teams to deliver impactful digital solutions. * Managing multiple exciting global projects and delivering them on time with excellence. * Ensuring deliverables meet KONE’s global brand, content, and quality standards. You’ll also have the chance to expand your skill set by supporting your Hub teammates in: Website content management, web analytics, and SEO. **What We’re Looking For** You’ll thrive in this role if you have: * **5–8 years of experience** in PPC (search, social, and email) with global brands or marketing agencies. * A process-driven mindset and the ability to standardize d
Applying for this Digital Marketing Specialist role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Workday
- Workday has a multi-step form — save your progress after every section.
- "Apply With LinkedIn" can fail or lose data; manual entry is more reliable.
- Watch for the "Submit for Review" final step — hitting "Save" alone does not submit.
- Job requisition numbers are useful when following up with HR by email.
ANONYMOUS · UNFILTERED
What do employees actually say about KONE?
Real rants from real employees. Read before you apply.