BJAK
Marketing
DigitalMarketingExecutive
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Digital Marketing Executive at BJAK. Skills: Performance marketing, Campaign management, Data analysis, A/B testing. Plan paid digital campaigns. Launch paid digital campaigns”
What You'll Achieve.
Deliver ROI that matters; Ensure performance targets met; Ensure performance targets exceeded
Industry & Context.
Troubleshoot ad delivery issues; Troubleshoot tracking issues; Troubleshoot targeting issues; Troubleshoot performance drops
What They're Looking For.
Must Have
Bachelor's degree in Marketing, Proven experience in digital advertising, Hands-on expertise in Facebook Business Manager, Hands-on expertise in Google Ads, Hands-on expertise in TikTok Ads, Proficiency in Google Analytics, Proficiency in Meta Ads Reporting, Understanding of ad formats, Understanding of bidding strategies, Understanding of campaign structures, Understanding of targeting mechanisms, Experience with conversion tracking, Experience with UTM parameters, Experience with pixel setup, Experience with Google Tag Manager, Familiarity with retargeting strategies, Familiarity with audience segmentation, Familiarity with programmatic display, Exceptional attention to detail, Ability to manage multiple campaigns
Nice to Have
Google Ads certification, Meta Blueprint certification, Experience in high-growth startup, Experience in digital-first company, Knowledge of SEO, Knowledge of email marketing, Knowledge of affiliate networks, Knowledge of performance partner networks, Exposure to marketing automation tools, Exposure to CRM platforms, Familiarity with Looker Studio, Familiarity with Tableau, Familiarity with custom BI dashboards
What You'll Do.
Plan paid digital campaigns
Launch paid digital campaigns
Optimize paid digital campaigns
Monitor campaign KPIs
Analyze campaign KPIs
Collaborate with content teams
Collaborate with design teams
Craft high-performing ads
Craft landing experiences
Troubleshoot ad delivery issues
Troubleshoot tracking issues
Troubleshoot targeting issues
Troubleshoot performance drops
Manage campaign budgets
Allocate budgets efficiently
Build monthly reports
Highlight key insights
Highlight optimization actions
Highlight budget usage
Stay up to date on platform changes
Stay up to date on beta features
Stay up to date on algorithm updates
Stay up to date on new ad formats
Set up conversion tracking
Manage conversion tracking
Conduct audience research
Conduct audience segmentation
Target high-intent users
Target high-converting users
Coordinate with vendors
Coordinate with agencies
Coordinate with partners
Execute large-scale initiatives
Execute specialized initiatives
How You'll Work.
Team & Collaboration
Content teams; Design teams; Vendors; Agencies; Partners
Communication Scope
Communicate findings
Process & Methodology
Manage multiple campaigns
Full Job Description
RUN CAMPAIGNS THAT SCALE. DELIVER ROI THAT MATTERS. ABOUT BJAK We build superior application platforms globally with the mission of creating successful businesses while contributing positively to society by making it more efficient. We developed the first and leading insurance platform in Southeast Asia to digitize the insurance industry. The platform currently serves over 8 million users across the region. We are continuing our mission by building new, superior applications in emerging use cases as applications become increasingly integrated with AI. Our team is densely talented, highly motivated, and focused on engineering and product excellence within a very flat organization. All members are expected to be hands-on and to contribute directly to the company’s mission. WHAT YOU’LL DO - Plan, launch, and optimize paid digital campaigns across Meta (Facebook/Instagram), Google Ads, TikTok, and other relevant platforms. - Monitor and analyze campaign KPIs (CTR, CPC, CPA, ROAS) daily to ensure performance targets are met or exceeded. - Conduct A/B testing on ad creatives, copy, audiences, placements, and bidding strategies to identify what works. - Collaborate with content and design teams to craft high-performing ads and landing experiences. - Troubleshoot issues related to ad delivery, tracking, targeting, or performance drops in real time. - Manage campaign budgets across channels, ensuring efficient allocation and maximum ROI. - Build detailed weekly and monthly reports, highlighting key insights, optimization actions, and budget usage. - Stay up to date on platform changes, beta features, algorithm updates, and new ad formats. - Set up and manage conversion tracking using UTM parameters, pixels, and Google Tag Manager. - Conduct audience research and segmentation to target high-intent and high-converting user groups. - Coordinate with vendors, agencies, or partners to execute large-scale or specialized campaign initiatives. YOU’LL THRIVE HERE IF YOU... - Live and
Applying for this Digital Marketing Executive role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Ashby
- Ashby is a fast modern ATS — most applications take under 3 minutes.
- The resume parser is strong; verify parsed experience dates and job titles.
- Custom screening questions are often scored algorithmically — answer completely.
- Location field affects geo-based screening; use your actual metro area.
ANONYMOUS · UNFILTERED
What do employees actually say about BJAK?
Real rants from real employees. Read before you apply.