Company

DigitalContentProducer

$65–95k ~AI est. Fayetteville, Arkansas, United States FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“Digital Content Producer. Skills: Digital content, Journalism, Content curation, News reporting, Audience engagement. Update NWAHomepage.com. Update sister websites”

What You'll Achieve.

Generate engagement; Repeat site visitation; Grow engagement; Drive loyal traffic; Drive local traffic; Attract prospective readers; Attract prospective viewers; Grow audience; Maximize traffic wins

Industry & Context.

Problems you'll solve

Technical problem solver; Quick decision maker

Eligibility Requirements

Schedule flexibility

What They're Looking For.

Must Have

Experience in digital content, Experience in journalism, Clever headline writer, Multi-tasking abilities, Organized, Technical problem solver, Quick decision maker, Pitching news articles, Researching news articles, Interviewing for news articles, Writing original news articles, Knowledge of SEO best practices, Knowledge of AP Style, Enjoys working in teams, Excellent interpersonal skills, Ability to learn new technology independently, Ability to learn new technology quickly, Communicator, Meets measurements of success

Nice to Have

Understanding of Google Chartbeat, Proficiency in WordPress, Proficiency in similar CMS, Proficiency in Adobe Creative Cloud, Proficiency in Adobe Express, Proficiency in Adobe Photoshop

What You'll Do.

Update NWAHomepage.com

Update sister websites

Update social media pages

Curate high-performing content

Craft homepage layouts

Write breaking news stories

Report breaking news stories

Distribute breaking news stories

Find exclusive content

Find trending content

Produce social media content

Attract readers to website

Attract viewers to website

Evaluate website traffic trends

Make content decisions

Build working relationships

Collaborate on enterprise content

Distribute news content

Attend editorial meetings

Use data for decisions

Package content for engagement

Optimize thumbnail images

Communicate successes across team

Communicate successes across regional group

How You'll Work.

Team & Collaboration

Newsroom staff; Management; Enterprise content; Regional group

Communication Scope

Communicator

Full Job Description

This role is responsible for updating NWAHomepage.com and its sister websites and social media pages, curating high-performing content, crafting homepage layouts driven by data, and helping to edit and report news -- everything from quick-hit local stories to breaking news and enterprise reports. • Curate and aggregate a steady stream of interesting content that is packaged and promoted in a way that generates engagement and repeat site visitation • Monitor all forms of media (print, TV, digital, blogs and social) and be quick to write, report and distribute breaking news stories and always on the hunt for exclusive and/or trending content that will grow engagement and drive loyal, local traffic • Help produce compelling social media content designed to attract prospective readers/viewers to visit our website • Some schedule flexibility • Excellent at writing and A/B testing headlines that grow audience and engagement • Understand different ways to tell a story, particularly choosing great photos and producing short videos • Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audience • Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and create opportunities to market web content on broadcast • Promote and distribute news content on social media and email newsletters Skill/ Experience Requirements • Experience in digital content and journalism preferred • Clever headline writer • Strong multi-tasking abilities while under deadline pressure • Organized, technical problem solver and quick decision maker • Capable of pitching, researching, interviewing and writing original news articles • Knowledge of SEO best practices and AP Style • Enjoys working in teams and has excellent interpersonal skills • Ease with/ability to learn new technology independently and quickly • Strong communicator • Some schedule flexibility during w

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