Jellyfish
Martech
DigitalAnalyticsSpecialist
Neural analysis suggests this role is
optimal for Mid candidates.
“Digital Analytics Specialist at Jellyfish. Skills: Digital analytics, Measurement strategy, Data consulting. Translate client needs into measurement frameworks. Manage and maintain GA4 implementations”
What You'll Achieve.
Drive strategic client action
Industry & Context.
Troubleshoot tracking solutions; Evaluate different options; Find practical solutions
What They're Looking For.
Must Have
2+ years Google Analytics 4, Hands-on Google Tag Manager, Data layer implementation, Tracking and debugging methodologies, Interpret data, Identify trends, Communicate actionable recommendations, Evaluate different options, Find practical solutions
Nice to Have
PhD preferred, Specific ML framework experience, Cloud platform certs
What You'll Do.
Translate client needs into measurement frameworks
Manage and maintain GA4 implementations
Design and implement tracking solutions
Configure and optimise Consent Mode
Implement and maintain enhanced e-commerce tracking
Build compelling narrative from data
How You'll Work.
Team & Collaboration
Analytics Team; Brand Data unit; Across teams
Communication Scope
Actionable insights; Actionable recommendations
Full Job Description
At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table. Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand. Job Description Reporting to our Analytics Director, you will create impact within our Analytics Team, in a newly consolidated Brand Data unit. We take pride in our work with large international clients, strong presence in South Africa, and industry-leading analytics projects. You'll contribute to the delivery of advanced digital measurement solutions, ensuring that our clients' needs are translated into precise, scalable tagging and data strategies. You will work at the forefront of analytics innovation, collaborating across teams to improve data quality and insight generation. At Jellyfish, we are committed to promoting professional growth. Your career path could lead to senior specialist roles in digital analytics, measurement strategy, or data consulting leadership, with opportunities to expand your technical expertise and client influence. Your primary responsibilities will include: - Translate clients' needs and their business requirements into measurement frameworks, dashboards, and actionable insights. - Manage and maintain GA4 implementations, including event tracking, conversion set-up, reporting, analysis, and ongoing data quality assurance. - Design, implement and troubleshoot tracking solutions using Google Tag Manager (GTM) and data layers
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