DemandGeneration

## Description About Metabase Metabase is the leading open-source business intelligence and embedded analytics platform — trusted by tens of thousands of organizations to put data in the hands of everyone, not just analysts. From no-code dashboards to white-labeled in-app analytics powered by our React SDK, we help teams move faster by making data genuinely accessible. We're a remote-first company that cares deeply about craft, clarity, and building tools people actually love to use. The Role We're looking for a Product Marketer to help tell the story of what Metabase does and why it matters. You'll work at the intersection of product, sales, and marketing — translating complex capabilities into crisp, compelling narratives that resonate with data teams, developers, and business users alike. This is a high-ownership role with real creative latitude and close collaboration with product and go-to-market teams. ## What You'll Own Test design and channel exploration Develop and maintain a pipeline of experiments across channels — paid social, newsletters, community platforms, email, digital events, conference sponsorships, and others Design each test with a clear hypothesis, defined success metrics, and a realistic timeline for learning Identify and evaluate new channel opportunities — from niche SMB technology newsletters to retargeting programs for closed-lost accounts — and build the case for where to invest next Stay close to where Metabase's target audiences (data teams, developers, technical buyers) actually spend their time, and bring creative ideas for reaching them there Execution and coordination Own campaign execution end-to-end: briefing copy and creative, coordinating with internal stakeholders, managing vendor relationships, and hitting launch dates Run programs across a wide range of formats — newsletter sponsorships, Reddit and Meta ad campaigns, retargeting, closed-lost re-engagement, digital events like demo weeks, and conference sponsorships Work clos