WPP
Marketing and Advertising
DataStewardLead:Sales&Marketing
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“Data Steward Lead: Sales & Marketing at WPP. Skills: Data governance, Data quality, Data management. Define CRM data governance framework. Establish enterprise-wide CRM data definitions”
What You'll Achieve.
Ensure CRM data is trusted; Ensure CRM data is consistent; Ensure CRM data is secure; Ensure CRM data is fit for purpose
Industry & Context.
What They're Looking For.
Must Have
Data governance experience, Data quality experience, Data management experience
Nice to Have
Microsoft Dynamics experience
What You'll Do.
Define CRM data governance framework
Establish enterprise-wide CRM data definitions
Maintain enterprise-wide CRM taxonomies
Maintain reference data structures
Lead data quality improvement initiatives
Embed data quality controls
Ensure data considerations integral to decisions
How You'll Work.
Team & Collaboration
Business leaders; Functional leaders; Integration leaders; Delivery leaders; CRM Functional Lead; Design Authority
Full Job Description
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We have been building the world's most valuable brands for 50 years and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Why we're hiring: WPP is at the forefront of the largest transformation in the marketing and advertising industry. Under the leadership of our Global CIO, we are evolving our Enterprise Technology capabilities by bringing together over 2,500 technology professionals into a single, integrated global organisation. This team will play a critical role in enabling the continued transformation of our agencies and corporate functions. The Data Steward Lead is responsible for establishing and embedding robust data governance, data quality, and data management practices across WPP’s Global CRM Programme. This programme is consolidating multiple legacy CRM systems into a single, enterprise-wide Microsoft Dynamics platform. The role ensures that CRM data is trusted, consistent, secure, and fit for purpose, supporting reliable reporting, advanced analytics, AI-driven capabilities, and regulatory compliance across agencies, markets, and clients. Operating within a centrally governed yet locally deployed model, the Data Steward Lead balances global data standards with the practical realities of individual markets—preventing fragmentation
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