MobilityWare
DataAnalyst,UserAcquisition
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“Data Analyst, User Acquisition at MobilityWare. Skills: User Acquisition, Data Analysis, Performance Optimization. Support user acquisition analytics. Track campaign performance”
Industry & Context.
Problem-solving skills; Analytical skills
What They're Looking For.
Must Have
1-3 years of experience in a data analytics, growth analytics, or digital marketing analytics role, Advanced proficiency in Excel or Google Sheets, Experience with SQL, Solid understanding of growth and marketing KPIs
Nice to Have
Experience with Python, Experience with BI tools, Experience with experimentation frameworks
What You'll Do.
Support user acquisition analytics
Track campaign performance
Analyze campaign performance
Optimize campaign performance
Monitor key performance metrics
Analyze key performance metrics
Identify opportunities
Build recurring analyses
Maintain recurring analyses
Translate datasets into insights
Translate datasets into recommendations
Align UA performance with company goals
Align UA performance with forecasts
Evaluate ad performance
Evaluate app store conversion
Evaluate funnel metrics
Contribute to competitive analysis
Contribute to industry trend research
Assist in improving data processes
Assist in improving documentation
Assist in improving reporting workflows
How You'll Work.
Team & Collaboration
Partnering with UA managers; Collaborate with UA teams; Collaborate with Creative teams; Collaborate cross-functionally; Align with Product teams; Align with Finance teams; Align with Data teams
Communication Scope
Presenting insights; Verbal communication; Written communication
Full Job Description
We are seeking a motivated and analytically driven Data Analyst to join our Growth team, supporting User Acquisition (UA) efforts for our portfolio of mobile card games. In this role, you will work closely with UA, Creative, Product, and Finance partners to analyze performance, surface insights, and help optimize paid acquisition strategies across multiple channels. This is an ideal opportunity for a data-focused analyst who enjoys working with marketing and growth data and is excited to influence decision-making through clear, actionable insights. Responsibilities: Support user acquisition analytics across 2–4 mobile game titles, partnering with UA managers to track, analyze, and optimize campaign performance across channels such as Google Ads, Apple Search Ads, and additional ad networks Monitor and analyze key performance metrics including ROAS, CPI, retention, LTV, and install volume, identifying trends, risks, and opportunities Build and maintain dashboards, reports, and recurring analyses to support UA decision-making and performance reviews Partner with UA and Creative teams to evaluate and support A/B tests across creative concepts, targeting strategies, and bidding approaches Translate complex datasets into clear insights and recommendations, presenting findings to both technical and non-technical stakeholders Collaborate cross-functionally with Product, Finance, and Data teams to align UA performance with broader company goals and forecasts Support creative analysis by evaluating ad performance, app store conversion, and funnel metrics Contribute to competitive analysis and industry trend research to inform growth strategy Assist in improving data processes, documentation, and reporting workflows to support scale and efficiency Qualifications for Position: 1–3 years of experience in a data analytics, growth analytics, or digital marketing analytics role, preferably supporting user acquisition or growth initiatives Strong analytical and problem-solving skil
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