Novartis

pharmaceutical

CxJourneyAssociate

Casablanca, Morocco FULL TIME
The Brief

“Cx Journey Associate at Novartis. Skills: Omnichannel Engagement, Customer Experience Management, Content Strategy & Personalization, Scientific Engagement & Compliance. Maximize HCPs reach by identifying affiliates with mass HCPs affiliation. Stakeholder mapping for these affiliates with the intent to initiate collaborative programs focused on certain disease areas”

What You'll Achieve.

Drive scientific exchange, customer satisfaction, and improved patient outcomes

Industry & Context.

pharmaceutical

What They're Looking For.

Must Have

3–5 years of experience in pharmaceutical sales, marketing, digital engagement, or account management, Proven success in leading cross-functional initiatives and managing complex stakeholder networks

Nice to Have

Advanced degree, master’s in digital marketing is a asset, Experience with digital marketing, CRM, and data-driven decisions is a plus, French and/or Arabic proficiency is a plus

What You'll Do.

Maximize HCPs reach by identifying affiliates with mass HCPs affiliation

Stakeholder mapping for these affiliates with the intent to initiate collaborative programs focused on certain disease areas

Collect digital consent for the new targeted HCPs

Conduct digital affinity segmentation of HCPs and engagement preferences

Maintain and enhance knowledge of disease areas

Design and optimize customer journeys using data insights

Orchestrate a full omnichannel engagement experience

Create outstanding customer experiences by orchestrating omnichannel engagements and delivering personalized content

Experiment with different engagement models

Continuously assess Customer Experience (CX)

promptly attend to Customer feedback and suggestions

Identify engagement gaps and opportunities for deeper customer connection and continuously evaluate channel mix effectiveness and recommend improvements

Manage the deployment and performance of digital channels (email

Promote a customer-first mindset by continuously assessing and improving HCP satisfaction

Implement structured feedback mechanisms—including surveys

and analytics—to effectively capture the voice of the customer

Contribute to initiatives that address pain points and enhance the overall experience across touchpoints

Leverage analytics dashboards and KPIs to monitor campaign performance and ROI

Participate in the creation

and deployment of scientific and promotional content across channels

Ensure content is tailored to HCP needs

compliant with regulatory standards

and optimized for performance

Follow all adverse events guidelines and Code of Conduct Guidelines as promoted by Novartis

Demonstrate behavior in accordance with Novartis code of practice

Provide and discuss scientific knowledge and on label medical data relevant to the Therapy Area with HCPs

Provide scientific and educational information to HCPs on specific patient critical issues

Involve HCPs when a need is identified to provide support / advice / participate in specific Medical and scientific activities e. g. education of HCPs

Follow governance frameworks for omnichannel execution

Participate as necessary in audits

and regulatory inquiries related to engagement activities

How You'll Work.

Team & Collaboration

Proven success in leading cross-functional initiatives and managing complex stakeholder networks

Communication Scope

Fluent in English (written and spoken)

Free ATS check

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