Figma

SaaS

CustomerMarketingManager

$153–269k United States FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Customer Marketing Manager at Figma. Skills: content strategy, customer storytelling, program management. Own content strategy for customer stories. Develop briefs and shape drafts”

What You'll Achieve.

elevating content quality across a team or program; scaling output while maintaining quality; advancing Figma's strategic priorities

Industry & Context.

SaaS
Eligibility Requirements

attend in person onboarding

What They're Looking For.

Must Have

8+ years in content marketing, storytelling, or content program management in SaaS or tech, Sharp editorial sensibility, Hands-on experience with Figma, familiarity with design and development workflows, AI, Experience running content programs end-to-end: intake, prioritization, production, and distribution at scale, A bias for action and ownership

Nice to Have

experience aligning product narratives, customer stories, and brand campaigns, experience scaling customer and partner voices across Product, Editorial, Growth, and Sales, experience with AI-assisted workflows for sourcing, drafting, and distribution

What You'll Do.

Own content strategy for customer stories

Develop briefs and shape drafts

Source and shape stories

Advance strategic priorities

Design and direct AI-assisted workflows

Scale output while maintaining quality

Serve as internal platform for customer storytelling

Develop repeatable intake

Manage vendor relationships and budgets

How You'll Work.

Team & Collaboration

scaling customer and partner voices across Product, Editorial, Growth, and Sales; supporting Product, Editorial, Growth, and Sales with the narratives they need

Communication Scope

clarity; brand voice

Process & Methodology

content program management, program operations, intake, prioritization, production, vendor relationships, budgets

Full Job Description

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us! Story Studio is a horizontal team within Figma's marketing organization that functions as a storytelling platform — aligning product narratives, customer stories, and brand campaigns. We're looking for a Customer Marketing Manager to lead how Figma tells its story through the people who use and build with our products. This role sits at the intersection of content strategy and program operations, scaling customer and partner voices across Product, Editorial, Growth, and Sales—and into Figma's biggest launches and business moments. This is a full time role that can be held from one of our US hubs or remotely in the United States. What you’ll do at Figma: Own the content strategy for customer and partner stories — developing briefs, shaping drafts, and ensuring every piece meets a high bar for quality, clarity, and brand voice Source and shape stories that advance Figma's strategic priorities — AI, enterprise, platform, and public-company narratives — with sound judgment about what moves the needle Design and direct AI-assisted workflows for sourcing, drafting, and distribution — scaling output while maintaining quality Serve as an internal platform for customer storytelling, proactively supporting Product, Editorial, Growth, and Sales with the narratives they need Develop repeatable intake, prioritization, and production systems; manage vendor relationships and associated budgets We'd love to hear from you if you have: 8+ years in content marketing, storytelling, or content program management in

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