Emplifi
Technology
CustomerMarketingManager
Neural analysis suggests this role is
optimal for Manager candidates.
“Customer Marketing Manager at Emplifi. Skills: Customer marketing, Retention, Expansion, Advocacy. Drive customer engagement. Drive customer retention”
Industry & Context.
What They're Looking For.
Must Have
3+ years customer marketing experience, 3+ years lifecycle marketing experience, 3+ years B2B SaaS marketing experience, Proven ability to build campaigns, Proven ability to execute campaigns, AI-first mindset, Comfortable managing multiple programs, Comfortable managing multiple stakeholders, Experience managing events, Experience managing campaigns, Experience managing customer programs, Data-driven mindset
Nice to Have
Experience with Salesforce, Experience with Marketo, Experience with customer marketing platforms
What You'll Do.
Drive customer engagement
Drive customer retention
Drive customer expansion
Drive customer advocacy
Ensure customers realize value
Increase long-term retention
Drive cross-sell opportunities
Drive upsell opportunities
Identify expansion opportunities
Activate expansion opportunities
Drive reuse of campaigns
Drive reuse of assets
Scale customer advocacy program
Manage reference management
Identify customer champions
Engage customer champions
Nurture customer champions
Turn customers into advocates
Turn customers into contributors
Drive customer marketing activities
Balance global consistency
Balance local relevance
Research customer programs
Plan customer programs
Manage customer programs
Establish customer advisory boards
Run customer advisory boards
Inform product direction
Support customer-focused events
Identify third-party experts
Engage third-party experts
Strengthen credibility
Manage program execution
Ensure high-quality delivery
How You'll Work.
Team & Collaboration
Leadership across Marketing; Leadership across Customer Success; Leadership across Sales; Leadership across Product; Product Marketing; Sales; Customer Success; Product; Product and Customer Success
Communication Scope
Written communication; Verbal communication
Process & Methodology
Project management
Full Job Description
About Emplifi Emplifi is a leading AI-powered social media marketing and customer experience platform, empowering brands to deliver meaningful, connected experiences across digital channels. Recognized as a Leader by renowned analysts and celebrated as a customer favorite, Emplifi provides innovative, data-driven insights and AI-powered tools to help brands optimize social media performance, elevate their influencer marketing strategies, and deliver impactful customer engagement across marketing, commerce, and care. About the Marketing Team Marketing is the centre of creativity at Emplifi. We are a growing department with an attitude of if you can dream it, you can market it. The marketing team drives powerful initiatives that impact how we are seen by the rest of the world, and ultimately engages prospects and customers on a journey with us. Every role on our team holds a key function in the success of our business. You'll work alongside skilled marketing experts located across the globe, in addition to collaborating cross-functionally with other teams. One thing we can promise is you'll never get bored. Being in a hyper-growth stage we have so many exciting adventures ahead of us. If you're looking for a job where you can have a real impact then you've come to the right place. About the Role We’re looking for a strategic and execution-focused Customer Marketing Manager to drive retention, expansion, and advocacy across Emplifi’s customer base. In this role will focus on turning satisfied customers into long-term partners and active advocates. You will own programs that increase customer engagement, drive cross-sell and upsell opportunities, and build a strong pipeline of customer proof to support growth. You will play a critical role in ensuring Emplifi delivers value beyond the product—creating meaningful customer experiences that strengthen relationships and drive measurable business outcomes. This role can be based in our European Offices in London, Munich or P
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