REXEL
Wholesale
CustomerLifecycleLead
Neural analysis suggests this role is
optimal for entry candidates.
“Customer Lifecycle Lead at REXEL. Skills: Customer lifecycle management, CRM strategy, Data-driven growth. Own customer lifecycle. Optimise customer lifecycle”
What You'll Achieve.
Drive growth; Drive retention; Drive share of wallet
Industry & Context.
What They're Looking For.
Must Have
Commercially minded CRM expert, Experience in B2B or trade environments, Use data and insight to drive growth, Experience across CRM platforms, Experience across automation platforms, Customer segmentation experience, Personalised lifecycle activity experience, Confident working with sales teams, Confident working with technical teams, Turn customer insight into measurable commercial impact
What You'll Do.
Own customer lifecycle
Optimise customer lifecycle
Use data to drive growth
Use insight to drive growth
Use automation to drive growth
Use data to drive retention
Use insight to drive retention
Use automation to drive retention
Use data to drive share of wallet
Use insight to drive share of wallet
Use automation to drive share of wallet
Shift CRM to commercially driven function
Shift CRM to insight-led function
Support account development
Support customer experience at scale
How You'll Work.
Team & Collaboration
Building partnerships; Working collaboratively with others
Full Job Description
Looking to join a business where you can shape the future of customer engagement and make a real commercial impact? Want to help move CRM from campaign-led marketing to an insight-led function that drives growth, retention, and customer value? We’re looking for fresh thinkers, team players, and positive individuals like you to be part of our journey in this brand new role joining our high performing Marketing team. The CRM Manager will own and optimise the end-to-end customer lifecycle across our trade customer base, using data, insight, and automation to drive growth, retention, and share of wallet. This role is critical in shifting CRM from campaign-led marketing to a commercially driven, insight-led function that supports account development and customer experience at scale. The Benefits of a Career with Rexel * Bonuses: Gainshare bonus scheme – get rewarded for growth / Performance Related Bonus scheme * Time Off: 33 days annual leave (including bank holidays, increasing throughout the years too!) * You can also buy and sell holiday each year * Enhanced parental leave * Support & Development: Extensive learning opportunities from day one * Contributory pension scheme and life assurance * Health & Wellbeing: Private Medical Insurance / Free virtual GP service, Healthy Mind Champions, and more! * Perks: Staff discounts, exclusive holiday offers and free financial support and education ## Qualifications At Rexel, we prioritise hiring individuals based on behaviours and potential, rather than requiring specific formal qualifications for roles. The behaviours that will set you up for success as a CRM Manager (Customer Lifecycle and Insights) include: * Collaboration – Building partnerships and working collaboratively with others to achieve shared objectives * Accountability – Taking action, overcoming obstacles, and meeting commitments * Customer Focus – Building strong customer relationships and delivering customer-centric solutions * Curious – Seeking new ways to g
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