CustomerLifecycleAutomationSpecialist

## Description Working at Omnisend is... kind of boring.  Not the soul-crushing kind of boring — more like the “no drama, no chaos, just smart people doing great work” kind. The kind that lets you focus on what matters, without pointless meetings, micromanagement, or bureaucracy. We’re data-driven. We test, we iterate, we improve. Gut feelings don’t drive decisions — insights do. We trust each other. We’re transparent, give real feedback, and actually listen. No egos, no hand-holding — just a team of experienced professionals moving fast, adapting easily, and delivering impact. Omnisend is customer-funded and customer-driven. Our work is rooted in solving real problems that help ecommerce brands grow. No empty promises — we bring in results. And yes, we have fun. But the grown-up kind — workations, team gatherings, the occasional party. No forced fun, no awkward icebreakers. Just genuine moments with a team that actually enjoys working together. We’re looking for a Customer Lifecycle Automation Specialist to build and optimize automated lifecycle flows that guide Omnisend customers through every stage of their journey — owning the logic, triggers, and personalization that turn customer behavior into timely, relevant communication. ## What you’ll do @ Omnisend Build and optimize automated lifecycle flows across customer lifecycle stages Design clear automation logic (triggers, conditions, delays) based on user behavior and product usage Create and manage transactional communication tied to key user events; Own the lifecycle communication shift to AI-driven personalization, tailoring lifecycle messages to each user, not just to segments. Implement segmentation using user attributes and behavioral data; Collaborate closely with product and data teams on events, triggers, and segmentation; Collaborate with design and content teams to create high-performing assets; Own reporting of automated lifecycle flows ## Qualifications 3 – 5+ years of experience in lifecycle / CRM