ING Hubs Romania
Financial Services
CustomerJourneyExpert–DigitalContentManager
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Customer Journey Expert – Digital Content Manager at ING Hubs Romania. Skills: Digital content management, Content strategy, Content optimization. Maintain digital content quality. Improve digital content quality”
Industry & Context.
Analytical skills
What They're Looking For.
Must Have
5 years of experience in digital content management, 5 years of experience in digital content creation, Proven experience as a Content Manager, Expertise in storytelling, Expertise in content lifecycle management, Expertise in findability (SEO/GEO), Experience managing content translations, Hands-on knowledge of website management, Hands-on knowledge of domain management, Analytical skills, Near-native English proficiency
Nice to Have
Experience in financial services, Experience in banking sector, Familiarity with Adobe Analytics, Working knowledge with Bloomreach, Enthusiasm for AI developments, Enthusiasm for content technology developments
What You'll Do.
Maintain digital content quality
Improve digital content quality
Manage content with Bloomreach CMS
Optimize content for accuracy
Optimize content for consistency
Optimize content for relevance
Optimize content for findability
Contribute to website management
Contribute to domain management
Ensure content is structured
Ensure content is published
Ensure content is governed
Act as content expert
Act as trusted partner
Advise content owners
Challenge content owners
Implement content changes
Raise content maturity
Develop content guidelines
Deliver content training
Use data for improvements
Measure content performance
Evaluate impact of changes
Translate insights into recommendations
Apply learnings to improve content
How You'll Work.
Team & Collaboration
Stakeholders across Tribes; Stakeholders across squads; Brand and Communication; CS and UX; Development teams; ING.com; Subject matter experts; Wholesale Banking senior management
Process & Methodology
Agile way of working
Full Job Description
**Discover ING Hubs Romania** ING Hubs Romania offers 130 services in software development, data management, non-financial risk & compliance, audit, and retail operations to 24 ING units worldwide, with the help of **over 2000 high-performing engineers, risk, and operations professionals.** We started out in 2015 as ING’s software development hub, then steadily expanded our range to include more services and competencies. Now we provide borderless services with bank-wide capabilities and **operate from two locations: Bucharest and Cluj-Napoca**. **Our tech capabilities remain the core of our business** , with more than 1800 colleagues active in Data and Analytics Tech, Tech Foundation and Channels, Retail Core Banking and Architecture, and Global Products and Technology Services. We enjoy a flexible way of working and a highly collaborative environment, where fair and constructive feedback is encouraged. For us, impact isn't a perk. It's the driver of our work. We are guided and rewarded by a shared desire to make the world a better place, one innovative solution at a time. Our colleagues make it their job to do impactful things and they love doing it in good company. Do you? **The mission** You will be part of the Center of Expertise UX Design and Content within the Tribe Digital Delivery at ING Wholesale Banking. The Tribe Digital Delivery has a clear objective: “To be the best European wholesale bank powered by our global network." You will help achieve this goal by improving the digital content to create the best experience for our end-users across all our digital channels. The channels owned by the Tribe include the INGWB.com website, the internet banking portal for Wholesale Banking clients, and the mobile app. Our customers, spread across more than 35 countries, use these channels for daily banking, services, and content consumption. As a Digital Content Manager, you will help shape and execute content strategies that support business objectives and resonate
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