If
CustomerEngagementManager–LeadManagement&Growth
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“Customer Engagement Manager – Lead Management & Growth at If. Skills: Lead management, Customer engagement, Growth. Translate insights into activities. Own and drive lead generation strategies”
What You'll Achieve.
Drive measurable impact; Support sales targets; Support growth ambitions
Industry & Context.
Data-driven decision-making
Travel to other offices
What They're Looking For.
Must Have
Understanding of local business, Understanding of market dynamics, Ability to take end-to-end ownership, Lead stakeholder discussions, Drive delivery from idea to implementation, Solid understanding of sales processes, Solid understanding of funnel optimization, Connect insights to commercial outcomes, Data-driven and analytical mindset, Turn insights into action, Excellent collaboration skills, Build trust-based relationships, Fluency in Finnish, Proficiency in English
Nice to Have
Experience in digital marketing, Experience in CRM, Experience in data-driven lead generation
What You'll Do.
Translate insights into activities
Own and drive lead generation strategies
Secure flow of high-quality prospects
Monitor and analyze performance
Identify optimization opportunities
Drive continuous improvement
Collaborate with sales operations
Understand performance drivers
Understand conversion barriers
Lead discussions with management
Contribute to growth discussions
Define data requirements
Communicate tracking requirements
Build internal networks
Foster cross-functional collaboration
Identify new growth opportunities
Explore new lead sources
How You'll Work.
Team & Collaboration
Local cross-BU management team; Key stakeholders; Sales Management; Cross-functional environments; Cross-functional Squad; Nordic context
Communication Scope
Operational communication; Strategic communication
Process & Methodology
Agile
Full Job Description
_Do you want to shape data-driven customer journeys that create value for our customers and support growth through high-quality lead and prospect management?_ **About the role** We are looking for a strategic and results-driven Customer Engagement Manager with a strong focus on lead generation, prospect management, and growth. In this role, you will work at the intersection of customer journeys, data-driven engagement, and sales execution - turning insight into actions that drive measurable impact. You will play a key part in shaping personalized customer journeys while ensuring a steady and conversion-ready flow of leads to our telemarketing teams. **In this role you will** * Translate business and customer insights into actionable customer engagement activities with measurable results. * Own and drive lead generation strategies, primarily through digital channels, securing a consistent flow of high-quality prospects to support our sales targets and growth ambitions. * Monitor and analyze performance across the full funnel - from lead to sale - identifying optimization opportunities and driving continuous improvement. * Collaborate closely with proactive sales operations to understand performance drivers and conversion barriers and translate insights into action. * Lead and facilitate discussion with local cross-BU management team and key stakeholders (e.g., Sales Management in Customer Centers & Sales) on lead generation, prioritization and result follow-up. * Drive data-informed decision-making by actively contributing to growth discussions and business prioritization. * Define and communicate data and tracking requirements to IT and other stakeholders. * Build internal networks by fostering strong cross-functional collaboration across teams, markets and competences. * Identify new growth opportunities by staying on top of market trends and continuously exploring new lead sources and growth opportunities. **We offer** In the same way that we place high demands on
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