Zocdoc
Healthcare
CRMMarketingManager
“CRM Marketing Manager at Zocdoc. Skills: CRM, Campaign management, Data analysis. Own campaign development process. Create lists and segments”
What You'll Achieve.
Drive sessions; Drive rebookings; Drive revenue; Drive patient loyalty; Meet business goals; Improve patient lives
Industry & Context.
Leverage data for insights; Leverage data for action
What They're Looking For.
Must Have
7+ years CRM role, HTML knowledge
Nice to Have
SQL experience, Looker experience
What You'll Do.
Own campaign development process
Create lists and segments
Analyze campaign performance
Develop CRM campaigns
Execute CRM campaigns
Optimize CRM campaigns
Use push notifications
Brainstorm campaign ideas
Collaborate with cross-functional teams
Execute marketing campaigns
Support cross-functional initiatives
Monitor deliverability
Maintain email health metrics
Determine optimal frequency
Determine optimal form
Ensure send triggers function
Ensure messages function
Drive engagement booking targets
How You'll Work.
Team & Collaboration
Cross-functional teams; Engineering; Product Marketing; Product; Analytics; Design; Brand
Communication Scope
Written communication; Verbal communication
Applying for this CRM Marketing Manager role?
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ANONYMOUS · UNFILTERED
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