Polymarket

prediction market

CRMManager

New York, New York, United States; Toronto, Ontario, Canada FULL TIME
The Brief

“CRM Manager at Polymarket. Skills: CRM Manager, retention strategy, lifecycle marketing, growth marketing. Own end-to-end retention strategy across the customer lifecycle for Polymarket's US App and Polymarket.com. Build and optimize email, push, in-app, and SMS campaigns to drive conversion across company initiatives”

What You'll Achieve.

drive conversion, engagement, and reactivation; increase engagement around key events, markets, and moments; proof it moved the needle

Industry & Context.

prediction market
Problems you'll solve

analytical instincts — comfortable working with cohorts, funnels, and experimentation

Eligibility Requirements

Comfortable working non-traditional hours around live events and breaking news, including evenings and weekends

What They're Looking For.

Must Have

3–6+ years of experience in retention, lifecycle, or growth marketing, Hands-on experience with common CRM platforms used to build customer journeys, Experience owning retention across web and mobile, analytical instincts — comfortable working with cohorts, funnels, and experimentation, Deep understanding of segmentation, personalization, and orchestration strategy, Clear communicator who can move quickly in a high-velocity, event-driven product, Comfortable working non-traditional hours around live events and breaking news, including evenings and weekends

Nice to Have

Experience with trading, OSBs, crypto, or real-time marketplaces

What You'll Do.

Own end-to-end retention strategy across the customer lifecycle for Polymarket's US App and Polymarket.com

Build and optimize email

and SMS campaigns to drive conversion across company initiatives

Design programs covering engagement

Develop micro-segmentation strategies to deliver the right message

right moment — with proof it moved the needle

Own real-time triggered messaging tied to live market events

ensuring Polymarket is always relevant when it matters most

Partner closely with Product on feature adoption

notification strategy

and real-time messaging systems

Collaborate with Data on modeling

and predictive segmentation

data-driven experiments to increase engagement around key events

Define and track core retention report weekly to marketing leadership and product on performance

How You'll Work.

Team & Collaboration

Partner closely with Product on feature adoption, notification strategy, and real-time messaging systems; Collaborate with Data on modeling, cohort analysis, and predictive segmentation

Communication Scope

Clear communicator who can move quickly in a high-velocity, event-driven product

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