Pharmacy2U
Healthcare
CRMCampaignDelivery&OptimisationLead
“CRM Campaign Delivery & Optimisation Lead at Pharmacy2U. Skills: CRM campaign delivery, Lifecycle optimisation, Data enablement. Lead CRM campaign delivery. Lead lifecycle programmes”
What You'll Achieve.
Drive measurable behaviour change; Improve key metrics; Increase automated activity; Ensure clear visibility of campaign impact; Ensure funnel progression visibility; Ensure growth contribution visibility; Ensure robust automation; Ensure accurate targeting; Ensure high data quality; Ensure reliable reporting
Industry & Context.
Data-led decision making; Insight generation
Right to live in UK, DBS check
What They're Looking For.
Must Have
Experience leading CRM campaign delivery, Translate CRM plans to scalable programs, Own end-to-end CRM delivery, Hands-on CRM/marketing automation experience, Design test-and-learn frameworks, Define and improve campaign workflows, Scale CRM delivery, High accuracy and attention to detail, Manage campaign roadmaps, Understand CRM campaign operations, Translate strategic plans to roadmaps, Drive measurable performance improvements, Collaborate with cross-functional teams, Build/develop CRM delivery capability
What You'll Do.
Lead CRM campaign delivery
Lead lifecycle programmes
Lead triggered communications
Translate customer strategy
Design scalable journeys
Design automated journeys
Design campaign plans
Drive measurable behaviour change
Design lifecycle programmes
Drive continuous optimisation
Embed customer-first approach
Increase automated activity
Establish operating models
Collaborate cross-functionally
Lead performance reporting
Ensure campaign visibility
Own CRM platform enablement
How You'll Work.
Team & Collaboration
Cross-functional teams; Customer strategy teams; Go-to-market teams; Product teams; Marketing teams; Commercial teams; Operational teams
Process & Methodology
Agile delivery, Prioritisation frameworks, Campaign roadmaps, Delivery plans
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