BYVIDA

Consumer Goods

CreativeStrategist(gn)

€56–78k ~AI est. Berlin, Berlin, Germany FULL TIME
The Brief

“Creative Strategist (gn) at BYVIDA. Skills: Performance Creative Strategy, Consumer Psychology, Data Analysis, Creative Development. Manage creative strategy on Meta. Manage creative strategy on TikTok”

What You'll Achieve.

Drive measurable growth; Achieve clear KPIs; Achieve ROAS KPIs; Achieve CAC KPIs; Achieve Conversion KPIs; Achieve scalable growth

Industry & Context.

Consumer Goods
Problems you'll solve

Data analysis; Performance analysis; Identify consumer insights; Identify creative opportunities

What They're Looking For.

Must Have

1-3 years performance marketing, 1-3 years creative strategy, 1-3 years paid social creative, Deep understanding Meta, Deep understanding TikTok, Strong consumer psychology, Strong storytelling, Strong conversion communication, Translate scientific content, High self-responsibility, Structured work method, Joy in dynamic startup, Fast learning, Grow with team, Enthusiasm wellness brands, Enthusiasm beauty innovation

Nice to Have

Startup experience, Fast-growing consumer brand experience, Beauty industry experience, Supplement industry experience, Female wellness experience, UGC systems experience, Creator sourcing experience, Iterative creative testing experience, Video editing experience, Motion design experience, Creative production workflows experience, Interest in health, Interest in nutrition, Interest in longevity, Interest in scientific innovation

What You'll Do.

Manage creative strategy on Meta

Manage creative strategy on TikTok

Manage creative strategy on YouTube

Develop creative frameworks

Analyze performance data

Identify winning patterns

Identify consumer insights

Identify creative opportunities

Build structured testing roadmap

Manage structured testing roadmap

Align creatives with business goals

Align creatives with launches

Align creatives with retention

Manage entire creative process

Post-production feedback

Develop high-performing short-form content

Translate scientific content

Translate nutrition content

Develop scalable creative formats

Develop repeatable frameworks

Ensure performance-driven creatives

Reflect brand identity

Collaborate with creators

Collaborate with editors

Collaborate with freelancers

Produce winning variations

How You'll Work.

Team & Collaboration

Close collaboration with Founders; Close collaboration with Growth; Close collaboration with CRM

Process & Methodology

Testing roadmap, Creative iteration

Free ATS check

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