BJAK
Technology
CreativeMarketingStrategist
Neural analysis suggests this role is
optimal for Mid candidates.
“Creative Marketing Strategist at BJAK. Skills: Creative strategy, Campaign execution, Performance analysis. Develop creative marketing strategies. Strengthen brand visibility”
Industry & Context.
Data-driven insights; Analytical skills
What They're Looking For.
Must Have
2-4 years marketing experience, Multi-channel marketing understanding, Campaign execution experience, Creative content production experience, Solid analytical skills, Excellent communication skills, Excellent project management skills, Based in Malaysia
Nice to Have
Experience in tech, Experience in fintech, Experience in e-commerce, Experience in high-growth startups, Familiarity with GA4, Familiarity with Meta Ads Manager, Familiarity with TikTok Ads Manager, Familiarity with HubSpot, Familiarity with Hotjar, Basic creative skills, Experience with influencers, Experience with creators, Experience mentoring juniors, Experience leading creative projects
What You'll Do.
Develop creative marketing strategies
Strengthen brand visibility
Strengthen engagement
Strengthen conversion
Translate insights into campaign concepts
Translate trends into campaign concepts
Translate insights into creative angles
Translate trends into creative angles
Use storytelling for messaging
Plan integrated campaigns
Execute integrated campaigns
Collaborate with creative teams
Produce landing pages
Produce social assets
Monitor campaign performance
Optimize campaign performance
Conduct market research
Conduct competitor research
Identify opportunities
Present recommendations
Partner with Product teams
Partner with Design teams
Partner with Data teams
Partner with Business teams
Align marketing with goals
Support GTM strategies
Oversee content creation workflows
Provide direction to designers
Provide direction to writers
Provide direction to videographers
Provide direction to freelancers
Provide direction to agencies
How You'll Work.
Team & Collaboration
Cross-functional teams; Product teams; Design teams; Data teams; Business teams
Communication Scope
Communication; Presentations
Process & Methodology
Project management
Full Job Description
OWN THE WORK. SHAPE THE STRATEGY. BRING IDEAS TO LIFE. ABOUT BJAK We build superior application platforms globally with the mission of creating successful businesses while contributing positively to society by making it more efficient. We developed the first and leading insurance platform in Southeast Asia to digitize the insurance industry. The platform currently serves over 8 million users across the region. We are continuing our mission by building new, superior applications in emerging use cases as applications become increasingly integrated with AI. Our team is densely talented, highly motivated, and focused on engineering and product excellence within a very flat organization. All members are expected to be hands-on and to contribute directly to the company’s mission. WHY THIS ROLE MATTERS - You will define creative strategies that shape how millions discover and trust BJAK. - Your work directly influences acquisition, retention, and brand perception. - You will drive multi-market, multi-channel initiatives with real business impact. - You will bring clarity and direction to a fast-moving marketing team. WHAT YOU’LL DO CREATIVE & STRATEGIC PLANNING - Develop creative marketing strategies to strengthen brand visibility, engagement, and conversion. - Translate insights and trends into clear campaign concepts and creative angles. - Use storytelling to enhance messaging across channels. CAMPAIGN EXECUTION - Plan and execute integrated campaigns across Meta, Google, TikTok, YouTube, CRM, and more. - Collaborate with creative teams to produce strong content: scripts, visuals, landing pages, and social assets. - Maintain consistent brand voice and messaging across all touchpoints. PERFORMANCE & INSIGHTS - Monitor and optimize campaign performance using data-driven insights (CTR, conversions, CAC, ROAS, retention). - Conduct market and competitor research to identify opportunities. - Present learnings and recommendations to stakeholders clearly and confidently. CROSS-
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