CreativeDirector

About LumiMeds LumiMeds is a fast-growing U.S.-based telehealth startup focused on weight management and long-term metabolic health. We are building the next generation of e-commerce and clinical infrastructure from the ground up. As an early-stage company, we move quickly, operate with limited layers, and expect high ownership from every team member. There is no bureaucracy here — decisions happen fast, priorities evolve, and builders thrive. We are a remote-first, globally distributed team that values clarity, accountability, and people who take initiative rather than wait for direction. About the Role Working Hours: Must maintain availability during core U. S. Pacific Time business hours (9 AM – 5 PM PT) This is a hands-on, creative-leader + high-volume maker role with strategic range. You’ll own the full creative process for paid performance advertising—strategy, production, and optimization—across Meta, Google, TikTok, YouTube, and Reddit, and other advertising initiatives. Unlike a traditional Creative Director who delegates execution, you will personally produce the work. You will also help our team write copy, design statics, edit video, build landing page concepts, and iterate fast based on data. We expect you to see the full conversion system. From the hook that stops the scroll to the landing page that closes the sale, you will take ownership of creative decisions across the entire journey. You don’t need to be a full marketing manager, but you must have the instinct to look at a landing page and know it’s leaking conversions, or spot a disconnect between an ad’s promise and the post-click experience. You’ll work directly with our co-founders and own the output from concept to checkout. What You'll Own Creative Production (60%) High-Volume Output: Personally produce 15-30 ad variants per week across static, short-form video, and copy. This is a volume game, and you are the engine. Direct Response Copywriting: Write and/or give direction for copy that conv