Picnic
E-Commerce
CreativeDesigner
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Creative Designer at Picnic. Skills: Visual design, Campaign development, Brand identity. Build engaging campaigns. Create email campaigns”
Industry & Context.
Analytical approach
What They're Looking For.
Must Have
Degree in graphical/visual/communication design, 2-5 years of working experience in visual design, Solid online portfolio, Expert with Adobe Suite, Expert with Figma, English skills on point
Nice to Have
Affinity for illustration, Experience with animation
What You'll Do.
Build engaging campaigns
Create email campaigns
Update email campaigns
Create social media assets
Update social media assets
Create campaign visuals for app
Update campaign visuals for app
Ensure brand consistency
Shape visual identity
Adopt analytical approach to design
Research retail trends
Conduct competitor reviews
How You'll Work.
Team & Collaboration
Cross-team collaborations; Cross-country collaborations; Work with designers; Work with analysts; Work with stakeholders
Full Job Description
At Picnic, the customer engagement and loyalty within the domain in online groceries is unprecedented. This gives us unique opportunities to shape meaningful communications and build lasting relationships with our customers. The Consumer team is responsible for doing just that: telling Picnic's story and for building meaningful relationships with Picnic's customers. As a Creative Designer, you will join a team of designers, analysts, communication coordinators, store managers and copywriters from the start of a communication initiative until we reach our customers' doors. Our goal is to design the most engaging campaigns that directly speak to (potential) customers & and ensure all our assets across multiple channels are in line with our brand. You will think along with the design briefs, develop campaign visuals and help shaping Picnic’s visual identity. Each project, we aim to learn more about our customers and become better at shaping our communications to their needs. Note: this is not a UX/UI design job. Tricks of the trade Build engaging campaigns: Collaborate with business stakeholders to build campaigns that engage our existing/future customers. From original concept to final asset creation Weekly visual design work: Create and update email campaigns, social media assets, online ads and campaign visuals for our app Champion Picnic's visual identity: Ensure brand consistency across multiple channels and help shape the future of our visual identity Develop a design analytical approach: Adopt an overall analytical approach to design by testing and validating your designs either through user test or A/B testing online Cross-team & cross-country collaborations: Work and learn from experienced designers, analysts and business stakeholders internationally (the Netherlands, Germany & France) Trend research & knowledge sharing: Research retail trends and conduct competitor reviews to keep the team up to date Your superpowers Degree in a relevant graphical/visual/comm
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