BJAK
Insurance
CreativeCopywriter
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Creative Copywriter at BJAK. Skills: Brand voice, Performance copy, Content engine. Write compelling copy for campaigns. Write compelling copy for digital ads”
What You'll Achieve.
Shape brand voice; Influence user perception; Build narrative consistency; Drive creative content engine; Blend brand storytelling; Blend performance-driven copy
Industry & Context.
What They're Looking For.
Must Have
1-3 years experience, Portfolio showcasing creative writing
Nice to Have
Experience writing for video, Experience writing for podcasts, Experience writing for creative campaigns, Familiarity with storyboarding, Familiarity with creative direction, Familiarity with basic video editing
What You'll Do.
Write compelling copy for campaigns
Write compelling copy for digital ads
Write compelling copy for social media
Write compelling copy for landing pages
Write compelling copy for product content
Develop brand narratives
Develop messaging frameworks
Develop tone-of-voice guidelines
Craft storytelling angles
Produce scripts for short-form videos
Produce scripts for social content
Produce scripts for podcast formats
Produce storylines for short-form videos
Produce storylines for social content
Produce storylines for podcast formats
Create engaging captions
Create engaging dialogues
Create copy optimized for TikTok
Create copy optimized for Instagram
Create copy optimized for Facebook
Create copy optimized for YouTube
Contribute ideas for creative concepts
Contribute ideas for content series
Contribute ideas for campaigns
Contribute ideas for brand moments
Ensure content remains fresh
Ensure content remains culturally relevant
Ensure content aligned with BJAK's brand voice
Stay on top of cultural trends
Stay on top of social formats
Stay on top of viral content styles
Identify storytelling opportunities
How You'll Work.
Team & Collaboration
Work closely with designers; Work closely with video producers; Work closely with marketing teams
Communication Scope
Brand voice development; Messaging frameworks; Tone-of-voice guidelines
Full Job Description
Craft Stories. Shape Brands. Influence How Millions Engage. ABOUT BJAK We build superior application platforms globally with the mission of creating successful businesses while contributing positively to society by making it more efficient. We developed the first and leading insurance platform in Southeast Asia to digitize the insurance industry. The platform currently serves over 8 million users across the region. We are continuing our mission by building new, superior applications in emerging use cases as applications become increasingly integrated with AI. Our team is densely talented, highly motivated, and focused on engineering and product excellence within a very flat organization. All members are expected to be hands-on and to contribute directly to the company’s mission. WHY THIS ROLE MATTERS - You’ll shape the brand voice that millions of users interact with across Southeast Asia. - Your writing will influence how people perceive, understand, and trust BJAK. - You’ll build narrative consistency across campaigns, content, social channels, and product communication. - You’ll help drive a creative content engine that blends brand storytelling with performance-driven copy. WHAT YOU’LL DO BRAND & CREATIVE COPYWRITING - Write compelling copy for campaigns, digital ads, social media, landing pages, and product content. - Develop brand narratives, messaging frameworks, and tone-of-voice guidelines that strengthen BJAK’s identity. - Craft headlines, scripts, hooks, and storytelling angles that are memorable, scroll-stopping, and conversion-oriented. CONTENT & SCRIPTWRITING - Produce scripts and storylines for short-form videos, social content, and podcast-style formats. - Create engaging captions, dialogues, and copy optimized for TikTok, Instagram, Facebook, YouTube, and more. CREATIVE COLLABORATION - Work closely with designers, video producers, and marketing teams to bring stories to life across formats. - Contribute ideas for creative concepts, content series, c
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