Levi Strauss & Co.
Coordinator,CRM&Lifecycle
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Coordinator, CRM & Lifecycle at Levi Strauss & Co.. Skills: CRM, Lifecycle marketing, Email production, App production, SMS production. Support marketing programs execution. Support marketing programs optimization”
What They're Looking For.
Must Have
1-2 years B2C marketing experience, 1+ years marketing automation platforms, Experience editing email templates, Experience editing email timelines
Nice to Have
BSA in Marketing, Business, Communications, Equivalent professional experience, Exposure to personalization tools, Experience with web analytics tools, Eager to develop web analytics skill
What You'll Do.
Support marketing programs execution
Support marketing programs optimization
Aid creative briefing
Implement A/B testing strategy
Collaborate on data-driven experiences
Manage campaign setup
Build audience definition
Build content configuration
Resize creative assets
Adapt creative assets
Ensure campaigns meet brand standards
Ensure campaigns are error-free
Ensure campaigns render correctly
Maintain campaign documentation
Maintain production timelines
Act as daily vendor contact
Partner on campaign goals
Partner on campaign deliverables
Communicate project status
Contribute to performance reporting
Summarize data into insights
Present recommendations
Conduct competitive research
Support testing roadmap
Track experiment results
Contribute to optimization culture
How You'll Work.
Team & Collaboration
Collaborate with creative; Collaborate with product; Collaborate with data; Collaborate with vendor partners; Collaborate with marketing; Collaborate with retail; Collaborate with product management; Collaborate with data science
Process & Methodology
Project management
Full Job Description
## San Francisco, CA Calling all originals: At Levi Strauss & Co., you can be yourself — and be part of something bigger. We're a company of people who like to forge our own path and leave the world better than we found it. Who believe that what makes us different makes us stronger. So add your voice. Make an impact. Find your fit — and your future. We are looking for a Production Coordinator to join our CRM and Lifecycle Marketing team. This role is central to the execution of our multi-channel direct marketing programs, with a focus on email, app push notifications, and SMS. You will manage daily production, quality assurance, marketing execution, and performance reporting of batch and trigger-based campaigns. You will collaborate with creative, product, data, and vendor partners to deliver exceptional customer experiences. ## About the Job CRM Marketing * Support the Marketing Manager in the brainstorming, execution, and ongoing optimization of marketing programs across email, app, and SMS channels. * Aid in creative briefing, documentation, and partner feedback * Implement A/B testing strategy for program content, subject lines, send timing, and audience segmentation. * Collaborate with product, data science, and vendor partners to bring personalized, data-driven experiences to life * Launch and update programs with promotional calendars and eCommerce strategy changes Email, App & SMS Production * Manage hands-on campaign setup (audience definition, content configuration), QA, and deployment for email, push notification, and SMS campaigns within the marketing platform * Build audience definition, content configuration, and scheduling for ad hoc and planned promotional sends. * Resize and adapt creative assets (graphics, images, copy) for use across channel templates and device types. * Ensure all campaigns meet brand standards, are error-free, and render correctly across clients and devices before deployment * Maintain accurate campaign documentation and product
Applying for this Coordinator, CRM & Lifecycle role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Workday
- Workday has a multi-step form — save your progress after every section.
- "Apply With LinkedIn" can fail or lose data; manual entry is more reliable.
- Watch for the "Submit for Review" final step — hitting "Save" alone does not submit.
- Job requisition numbers are useful when following up with HR by email.
ANONYMOUS · UNFILTERED
What do employees actually say about Levi Strauss & Co.?
Real rants from real employees. Read before you apply.