Wantable
eCommerce
Controller
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Controller at Wantable. Skills: Accounting, Financial operations, Process improvement. Oversee day-to-day accounting operations. Manage general ledger”
Industry & Context.
Solutions-oriented; Data-driven decisions
What They're Looking For.
Must Have
Progressive accounting and finance experience, Leadership responsibility in a Controller or similar senior role, Experience in eCommerce, retail, apparel or other inventory-intensive businesses, Success operating in a high-volume, tech-integrated environment, Proven experience managing month-end close, Proven experience managing audits, Proven experience managing budgeting/forecasting, Proven experience managing cash flow reporting, Deep knowledge of GAAP accounting, Deep knowledge of financial reporting best practices, Ability to operate effectively in a fast-paced, entrepreneurial, and evolving environment, Curiosity and openness toward researching, exploring, and leveraging AI and automation tools
Nice to Have
Experience in manufacturing, Experience with internally developed product lines, Comfort working within proprietary software platforms, Experience improving processes and reporting through automation and AI-driven solutions, QuickBooks experience and training, CPA license
What You'll Do.
Oversee day-to-day accounting operations
Manage general ledger
Manage accounts payable
Manage inventory/COGS/sales accounting
Manage account reconciliations
Manage month-end close
and develop finance team members
Foster a collaborative
and solutions-oriented culture
Ensure timely and accurate financial reporting
Ensure GAAP and tax compliance
Lead efforts to improve monthly close efficiency
Lead efforts to improve reporting accuracy
Lead efforts to improve process scalability
Maintain and improve cash flow forecasting
Monitor and provide insight on financial trends
Ensure accuracy and integrity of financial data
Strengthen controls and reconciliation processes
Collaborate with operations
Provide actionable financial insights
Provide operational support
Translate financial data into clear business recommendations
Support budgeting initiatives
Support forecasting initiatives
Support strategic planning initiatives
Partner and communicate closely with the fractional CFO
Coordinate annual financial audits/reviews
Prepare requested financial information
Monitor bank covenant requirements
Review annual business insurance renewals
Coordinate quarterly estimates
Coordinate tax extension
Coordinate annual tax return
Identify and implement process improvements
efficient financial workflows
Partner with leadership to leverage automation
Partner with leadership to leverage analytics
Partner with leadership to leverage AI-enabled tools
How You'll Work.
Team & Collaboration
Cross-functional teams; Executive team; Engineering team; Operations teams; Merchandising teams; Fulfillment teams; Technology teams; Leadership teams; External accounting partner; External tax partner
Communication Scope
Business recommendations; External liaison
Full Job Description
**Reports To:** Chief Executive Officer (CEO) **Location:** Milwaukee, WI (Hybrid) **Employment Type:** Full-Time, Salaried, Exempt **About Wantable ** At Wantable, we’re redefining retail through personalization. Our membership-based model and proprietary technology empower us to curate products that help customers discover confidence and joy through style. As a data-driven fashion company, we combine human intuition with algorithmic intelligence to deliver personalized assortments – balancing creativity, analytics, and operational precision. We are a collaborative, entrepreneurial team focused on growth, innovation, and operational excellence, and we’re looking for a strong Controller to help build the financial infrastructure that supports our next stage of growth. **About The Role** The Controller role at Wantable is a strategic leadership opportunity where finance plays a key role in driving the business, not just supporting it behind the scenes. Working closely with the executive team, this role helps build scalable processes, identify opportunities to apply AI and automation across finance and operations, and drive smarter, more efficient ways of working for a growing e-commerce brand. It’s a great fit for someone who enjoys combining accounting expertise, operational thinking, technology, and innovation to shape the future of finance in a modern e-commerce environment. **What You'll Do** **Lead Accounting & Financial Operations** * Oversee day-to-day accounting operations, including general ledger, accounts payable, inventory/COGS/sales accounting, account reconciliations, and month-end close. * Lead, mentor, and develop members of the finance team. * Foster a collaborative, accountable, and solutions-oriented culture. * Ensure timely and accurate monthly, quarterly, and year-end financial reporting in accordance with internal accounting, GAAP and tax. * Lead efforts to improve monthly close efficiency, reporting accuracy, and process scalability. **Drive Op
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