Virta Health
Health Tech
ContractGrowthMarketingContentCreator
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Contract Growth Marketing Content Creator at Virta Health. Skills: Content Creation, Campaign Execution, A/B Testing. Execute and QA lifecycle campaigns. Support rapid A testing”
What You'll Achieve.
Improve CVR and enrolls; Drive incremental applications
Industry & Context.
May come in contact with sensitive patient information governed by HIPAA, Follow security and privacy procedures
What They're Looking For.
Must Have
Proven track record of writing high-performing, user-centric content that drives measurable engagement and conversion (e.g. emails, landing pages, in-product messaging), Designs and runs experiments to improve content performance, using data to inform iteration, Independently owns and executes multiple campaigns end-to-end with high attention to detail
What You'll Do.
Execute and QA lifecycle campaigns
Support rapid A testing
Build and maintain campaign logic
Partner with Growth and Data teams
Assist with launch support
Support data enrichment and outbound initiatives
Identify and implement opportunities to improve campaign throughput
How You'll Work.
Team & Collaboration
Partner with Growth and Data teams
Full Job Description
Virta Health is on a mission to reverse metabolic disease in one billion people. Current treatment approaches aren’t working—over half of US adults have either type 2 diabetes or prediabetes, and obesity rates are at an all-time high. Virta is changing this by helping people reverse their metabolic condition through innovations in technology, personalized nutrition, and virtual care delivery reinvented from the ground up. We have raised over $350 million from top-tier investors, and partner with the largest health plans, employers, and government organizations to help their employees and members restore their health and take back their lives. Join us on our mission to reverse metabolic disease in one billion people. Virta is looking for a Contract Growth Marketing Content Creator to provide parental leave coverage beginning in August. This contractor will help maintain continuity across high-priority Member Growth programs, with a focus on Open Enrollment lifecycle execution, webinar operations, and day-to-day campaign support across email, SMS, direct mail, and related channels. This is a hands-on execution role for someone who can quickly ramp into existing workflows, manage details across multiple campaigns, and keep critical growth programs moving while a team member is out on leave. RESPONSIBILITIES - Execute and QA lifecycle campaigns across email, SMS, and direct mail in Braze and related tools - Support rapid A/B testing across messaging, cadence, and targeting to improve CVR and enrolls - Build and maintain campaign logic, segmentation, and audience definitions - Partner with Growth and Data teams to implement experiments and measure performance - Assist with launch support for new client cohorts and campaigns - Support data enrichment and outbound initiatives (e.g., calling, incentives, webinars) to drive incremental applications - Identify and implement opportunities to improve campaign throughput and operational efficiency 90 DAY PLAN Within your first 9
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