ASSPL

Media

ContentMarketingManager

₹18–28L ~AI est. Mumbai, Maharashtra, India FULL TIME
The Brief

“Content Marketing Manager at ASSPL. Skills: Content marketing, Marketing strategy, Paid media, Social media. Lead marketing strategy. Develop go-to-market plans”

Industry & Context.

Media
Problems you'll solve

Data manipulation; Data analysis

What They're Looking For.

Must Have

6+ years marketing experience, Experience using data and metrics, Experience with Excel or Tableau, Experience using Microsoft Excel, Experience building cross-functional programs, Experience producing marketing promotional material, Experience in brand identity development, Experience creating brand marketing content

Nice to Have

Experience using customer research, Experience utilizing systems and tools

What You'll Do.

Lead marketing strategy

Develop go-to-market plans

Execute paid media plans

Execute organic social plans

Analyze consumer insights

Understand competitor landscape

Serve as subject matter expert

Present marketing strategies

Share performance updates

Establish launch timelines

Manage launch timelines

Manage marketing operations

Manage social posting

Manage owned marketing asset delivery

Manage title page launch setup

Spearhead marketing strategy

Orchestrate cross-functional collaboration

Deliver impactful campaigns

Manage campaign timelines

Deliver performance reports

How You'll Work.

Team & Collaboration

Internal stakeholders; Advertising agencies; Social agencies; Media platforms; Licensors; Amazon Studios; Content Acquisition; PR; Marketing Creative; Owned; Brand; Legal

Communication Scope

Present strategies; Share updates

Process & Methodology

Launch timelines, Campaign delivery

Free ATS check

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