ReversingLabs
Cybersecurity
ContentManager,DemandGeneration
Neural analysis suggests this role is
optimal for Manager candidates.
“Content Manager, Demand Generation at ReversingLabs. Skills: Content strategy, Demand generation, SEO optimization. Develop and execute content marketing strategy. Manage content calendar”
Industry & Context.
What They're Looking For.
Must Have
Bachelor's degree in Marketing, 3-6 years of experience in content marketing, writing and editing skills, Experience with AI tooling, Experience with SEO optimization, Knowledge of social media platforms, Understanding of marketing analytics
Nice to Have
Experience with Jasper, Experience with ChatGPT, Experience with Anthropic Claude, Experience with Google Gemini
What You'll Do.
Develop and execute content marketing strategy
Manage content calendar
Ensure timely content delivery
Serve as liaison between product marketing and demand
Create content aligned with strategies
Optimize content for organic traffic
Improve SERP rankings
Engage external content contributors
Coordinate with agencies
Create social media content
Curate social media content
Engage with social media community
Execute social media campaigns
Schedule social media posts
Monitor demand gen content performance
Use data insights to drive strategy
Ensure brand consistency
How You'll Work.
Team & Collaboration
Demand Generation; Content Team; Product Marketing; Digital Marketing Lead; Creative team; Cross-functional teams
Process & Methodology
Project management
Full Job Description
At ReversingLabs, we are providing the world’s largest threat intelligence repository to protect software development and power advanced security solutions, keeping the most advanced cybersecurity organizations and Fortune 500 enterprises informed and ahead of the threats. Our software supply chain security and threat intelligence solutions have become essential to advancing enterprise cybersecurity maturity globally. Notable breaches such as SolarWinds, CircleCI and 3CX have elevated software supply chain security as a top initiative across every organization developing or purchasing software. Only ReversingLabs delivers the software package analysis speed and intelligence needed to protect against this critical area of risk. Our vision is clear. Arming every company with end-to-end insights to ensure development releases securely, IT purchases safely, and the SOC can effectively detect, isolate and respond. We are seeking extraordinary talent for this game changing opportunity to help forge this transformational journey at ReversingLabs. The Content Manager, Demand Generation will be responsible for developing and managing the strategy and execution of content supporting demand generation operations for ReversingLabs. This manager role will report directly to RL’s Senior Director of Demand Generation & Growth Marketing (Christina Lyle), and will also support the Digital Marketing Lead, Jose Bormey with SEO/AEO efforts. The role will also have a dotted line to the Content Team- and Product Marketing, with the goal of creating compelling and engaging content across various channels aligned to overall content themes for the company. The Content Manager, Demand Generation role requires both creative and strategic thinking as well as strong project management skills, as they work to educate the market about the rapidly changing threat and software supply chain security spaces, and increase RL brand awareness and promote engagement with ReversingLabs by individuals who
Applying for this Content Manager, Demand Generation role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
ANONYMOUS · UNFILTERED
What do employees actually say about ReversingLabs?
Real rants from real employees. Read before you apply.