IMG
sports marketing
ContentExecutive
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“Content Executive at IMG. Skills: content creative, conceptualisation, production, creation, digital presence management, content strategy, community management strategy. Take ownership of creative projects, and guide full-scale integrated projects for the brand from concept, production, to completion. Manage the digital presence of the Sports IP in China, proposing new concepts, creating content and community management strategy”
What You'll Achieve.
drive digital buzz
Industry & Context.
direct contact with clients, client hosting, building of relationships
What They're Looking For.
Must Have
Minimum of 1 years in China local digital marketing industry, Minimum of 1 years managing social media and/or content marketing campaigns in China, Proven experience developing team members and engaging 3rd parties/freelancers, Basic design, video editing and copywriting, Using analytics tools to understand and optimise content, Word and Excel, Keynote / PPT (we prefer Keynote)
Nice to Have
passionate sports fan, very high level of productivity and initiative
What You'll Do.
Take ownership of creative projects
and guide full-scale integrated projects for the brand from concept
Manage the digital presence of the Sports IP in China
proposing new concepts
creating content and community management strategy
Generate fan insights from the digital channels
Create content case study and inspirational sharing session on content
How You'll Work.
Team & Collaboration
Ensure quality and timely creative production and communication with creative team, company partners, and external clients; Bring a positive attitude to the creative team
Communication Scope
Excellent communication in English and Chinese language; Ability to produce high quality reports, presentations
Process & Methodology
High level of organization / project management skills, Take ownership of creative projects, and guide full-scale integrated projects for the brand from concept, production, to completion
Full Job Description
_**Who We Are:**_ IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality. The role of **‘Content Executive’** is a dynamic role, largely supporting the digital and content creative, conceptualisation, production, creation in China market. “内容专员”这一职位的是一个非常有挑战性的工作，主要是在中国市场数字媒体上内容和创意的概念化，制作以及生产。 The **core skills** required to perform this role well include: * Excellent communication in English and Chinese language * High level of organization / project management skills * Ability to produce high quality reports, presentations * Attention to detail * Excellent punctuation * High initiative driven * Creative thinking and sense of trending content format 这个职位所需要的关键技
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