OpenAI
Technology
Consumer&ProductCommunicationsLead,APAC
Neural analysis suggests this role is
optimal for Lead candidates.
“Consumer & Product Communications Lead, APAC at OpenAI. Skills: Consumer communications, Product communications, Regional strategy, Narrative development. Set APAC comms strategy. Execute APAC comms strategy”
Industry & Context.
What They're Looking For.
Must Have
12+ years consumer communications, 12+ years product communications, 12+ years technology communications, Deep consumer-facing narratives, Translate complex capabilities, Earned media experience, Partner with product teams, Partner with marketing teams, Partner with legal teams, Partner with policy teams, Partner with research teams, Operate at exec level, Advise leaders, Flex across product topics, Flex across consumer topics, Flex across corporate topics, Flex across policy topics, Experience in regional roles, Experience in global companies
Nice to Have
Creative, audience-first mindset, Go beyond traditional PR, Interested in technology usefulness, Care about trust and understanding, Comfortable moving between strategy and practical work, Comfortable navigating complexity, Comfortable navigating scrutiny, Comfortable navigating fast change, Work in small senior team, Autonomy and judgement matter
What You'll Do.
Set APAC comms strategy
Execute APAC comms strategy
Develop clear narratives
Develop accessible narratives
Explain everyday benefits
Explain product usefulness
Turn global launches into stories
Turn product updates into stories
Turn research into stories
Define regional approach
Build consumer programs
How You'll Work.
Team & Collaboration
Global teams; Local comms leaders; Cross-functional partners; Local comms leads; Global partners
Communication Scope
Develop narratives; Explain benefits; Explain usefulness; Consumer education; Product storytelling; Creator engagement; Influencer engagement
Full Job Description
About OpenAI OpenAI is an AI research and deployment company working to ensure that artificial general intelligence benefits everyone. We build and deploy powerful AI systems with a focus on real-world impact, safety, and responsible adoption. Our work sits at the intersection of technology, business, and society, and comes with both opportunity and scrutiny. Our communications team supports this mission by clearly and authentically explaining our technology, products, and approach, helping business leaders, partners, developers, and policymakers understand how AI can be adopted responsibly and at scale to deliver tangible benefits. THE ROLE We’re looking for a senior consumer and product communications lead for APAC, based in Singapore, to shape how OpenAI and its products are understood by people across the region. Reporting to the Head of Communications for APAC, this role owns regional consumer and product communications strategy and execution, with a focus on helping audiences understand the everyday value of products like ChatGPT and Codex, building trust, and supporting long-term adoption across APAC markets. You’ll shape how OpenAI is understood by consumers, creators, developers, local communities, and the media. This is a builder role for someone equally comfortable setting regional strategy, developing strong narratives, and helping local teams turn global priorities into work that resonates in their markets. You’ll partner closely with global teams, local communications leaders, and cross-functional partners to deliver impact on the ground. WHAT YOU’LL DO - Set and execute the APAC consumer and product communications strategy, aligned with regional priorities and global narratives - Develop clear, accessible narratives that explain the everyday benefits and usefulness of OpenAI’s products, including ChatGPT and Codex, for audiences across APAC - Work with local comms leads to turn global launches, product updates, and research into locally relevant stori
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