Sandisk
Technology
ConsumerInsightsResearcher
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“Consumer Insights Researcher at Sandisk. Skills: Consumer insights, Market research, Quantitative research, Qualitative research. Lead end-to-end primary research projects. Recommend appropriate methodologies”
What You'll Achieve.
Improve business outcomes; Improve consumer satisfaction
Industry & Context.
Data analysis; Translate research findings; Identify emerging trends
What They're Looking For.
Must Have
Bachelor's degree in Market Research, Psychology, Sociology, Statistics, Behavioral Science, Marketing, Business, or related field, 4-7 years of experience in consumer insights, market research, customer insights, or related research disciplines, Demonstrated experience independently leading end-to-end primary research projects, Expertise in quantitative and qualitative research methodologies, Advanced proficiency in SPSS, Data cleaning and preparation, Weighting and sample management, Cross-tabulation
What You'll Do.
Lead end-to-end primary research projects
Recommend appropriate methodologies
Design questionnaires
Design discussion guides
Design sampling plans
Design research approaches
Manage external research vendors
Manage fieldwork partners
Manage sample providers
Evaluate research quality
Identify opportunities for improvement
Analyze quantitative data
Analyze qualitative data
Uncover consumer behaviors
Uncover consumer motivations
Uncover consumer needs
Uncover market opportunities
Integrate findings across multiple data sources
Develop comprehensive consumer understanding
Translate research findings into business implications
Translate research findings into strategic recommendations
Identify emerging consumer trends
Identify emerging opportunities
Partner with product teams
Partner with marketing teams
Partner with sales teams
Partner with strategy teams
Partner with commercial teams
Understand business challenges
Define research needs
Recommend research approaches
Guide stakeholders through interpretation of findings
Present insights to stakeholders
Present recommendations to stakeholders
Educate stakeholders on consumer behavior
Educate stakeholders on research methodologies
Educate stakeholders on best practices
Manage multiple concurrent research initiatives
Maintain research documentation
Contribute to knowledge management
Support continuous improvement of research standards
Support continuous improvement of research tools
Support continuous improvement of research processes
Stay current on evolving research methodologies
Stay current on analytical techniques
Stay current on consumer insights best practices
How You'll Work.
Team & Collaboration
Partner with product; Partner with marketing; Partner with sales; Partner with strategy; Partner with commercial teams; Cross-functional stakeholders
Communication Scope
Present insights; Present recommendations
Process & Methodology
End-to-end project management
Full Job Description
Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas. With a rich history of groundbreaking innovations in Flash and advanced memory technologies, our solutions have become the beating heart of the digital world we’re living in and that we have the power to shape. Sandisk meets people and businesses at the intersection of their aspirations and the moment, enabling them to keep moving and pushing possibility forward. We do this through the balance of our powerhouse manufacturing capabilities and our industry-leading portfolio of products that are recognized globally for innovation, performance and quality. Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network for advanced 4IR innovations. These facilities were also recognized as Sustainability Lighthouses for breakthroughs in efficient operations. With our global reach, we ensure the global supply chain has access to the Flash memory it needs to keep our world moving forward. The Consumer Insights Researcher is responsible for leading primary consumer research that drives business decisions across product innovation, portfolio strategy, pricing, marketing, shopper experience, and customer understanding. This role serves as a strategic partner to cross-functional stakeholders by transforming consumer insights into actionable recommendations that improve business outcomes and consumer satisfaction. The ideal candidate is an experienced researcher with strong expertise in both quantitative and qualitative methodologies. They are capable of independently managing end-to-end research projects, applying statistical rigor to data analysis, and effectively communicating insights to stakeholders at multiple levels of the organization. ESSENTIAL DUTIES AND RESPONSIBILITIES: Research Design & Execution * Lead end-to-end primary research projects from business questi
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