Legion Health
Healthcare
ConsumerGrowthLeader
“Consumer Growth Leader at Legion Health. Skills: Consumer growth, Performance marketing, Growth metrics, Customer acquisition. Own consumer growth number. Build and scale paid acquisition”
What You'll Achieve.
Build repeatable consumer acquisition engine; Improve CAC; Improve conversion rate; Improve visit completion rate; Improve payback; Increase qualified patient volume; Create creative machine; Prove incremental channels; Make Legion trusted by patients; Translate complex care into messaging; Build team and agency bench; Scale growth without damaging patient experience
Industry & Context.
Attribution; Incrementality tests; Experimentation; Root cause analysis
What They're Looking For.
Must Have
5+ years consumer growth, 5+ years performance marketing, 5+ years growth leadership, Experience with Meta Ads, Experience with TikTok Ads, Experience with Google Ads, Experience with GA4, Experience with Segment, Experience with Mixpanel, Experience with Looker/Hex, Experience with SQL, Experience with HubSpot/Salesforce, Experience with Customer.io/Iterable, Experience with Webflow/Next.js, Experience with Optimizely/VWO, Experience with Figma, Experience with Airtable, Experience with AI tools, Experience with creator-led advertising, Experience with UGC, Experience with whitelisting, Experience with testimonials, Experience with customer stories, Experience with compliance-safe social proof, Healthcare judgment
Nice to Have
Experience with Y Combinator, Experience with Hims/Ro, Experience with Function/Oura, Experience with Seed/Curology
What You'll Do.
Own consumer growth number
Build and scale paid acquisition
Create high-velocity performance creative engine
Build creator and influencer program
Own funnel conversion from ad to appointment
Build SEO and content engine
Own lifecycle marketing
Build growth operating system
Hire and manage consumer growth team
How You'll Work.
Team & Collaboration
Partner with product; Partner with data; Partner with clinical; Partner with legal; Partner with compliance; Partner with operations
Communication Scope
Consumer messaging
Process & Methodology
Roadmap planning, Budget pacing, Forecasting
Applying for this Consumer Growth Leader role?
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What do employees actually say about Legion Health?
Real rants from real employees. Read before you apply.