NielsenIQ
Market Research
ConsumerDataInsights
Neural analysis suggests this role is
optimal for mid candidates.
“Consumer Data Insights at NielsenIQ. Skills: Data insights, Client growth, Consumer behaviour. Understand client needs. Define business issues”
What You'll Achieve.
Drive business growth; Ensure client satisfaction
Industry & Context.
Data-driven decision making
What They're Looking For.
Must Have
1-2 years experience, Tertiary education
Nice to Have
FMCG experience preferred, Marketing experience preferred, Research experience preferred, GCP Professional Data Engineer, AWS Data Analytics, Databricks Certified, dbt Certified
What You'll Do.
Understand client needs
Define business issues
Deliver meaningful insights
Provide actionable recommendations
Manage client expectations
Share strategic thought leadership
Present latest trends
Support account development
Identify business opportunities
Demonstrate NielsenIQ capabilities
How You'll Work.
Team & Collaboration
NielsenIQ colleagues; Client teams; Commercial teams
Communication Scope
Presentation skills; Interpersonal skills
Full Job Description
Simply put, we do two things at NielsenIQ. We measure performance for our clients and we use analytics to help our clients grow their business. Measurement and analytics are two separate things, and each is important and valuable on its own. But the connection of the two makes them both even more critical and valuable. You will MAKE A DIFFERENCE by partnering with our clients and using data to explain what is happening with their brands and what they should do to improve business performance. Working with both your NielsenIQ colleagues and spending time with clients, you will build partnerships to allow you to understand your client’s needs and requirements. You'll use this knowledge to develop in-depth analyses and create compelling stories that deliver the insight to drive business growth. Insights Delivery * Understanding clients’ marketing and sales strategies, their needs, business problems and opportunities for growth * Helping clients to understand and define the business issue, understanding the project briefing and preparing hypotheses that can be explored. * Delivering meaningful insights with actionable recommendations using data based on NielsenIQs contractual analytical commitments, ensuring the insights shared help clients develop strategies and measures to grow their businesses. * Managing client expectations regarding required analyses and commitments to ensure client satisfaction, working closely with clients to align timelines, milestones and outcomes. * Sharing strategic thought leadership with clients and the latest trends on FMCG and consumer behaviour. * Acting as "Expert" on topics of strength (i.e.: pricing/promo, range, innovation, etc.) Support account development via consultative selling * Ensuring high standards of client satisfaction to support contract renewals in discussions between the client and the commercial team * Identifying business opportunities with clients and demonstrate how NielsenIQ will be able to address these business n
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