NielsenIQ

Market Research

ConsumerDataInsights

A$65–85k ~AI est. Melbourne, Victoria, Australia FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for mid candidates.

The Brief

“Consumer Data Insights at NielsenIQ. Skills: Data insights, Client growth, Consumer behaviour. Understand client needs. Define business issues”

What You'll Achieve.

Drive business growth; Ensure client satisfaction

Industry & Context.

Market Research
Problems you'll solve

Data-driven decision making

What They're Looking For.

Must Have

1-2 years experience, Tertiary education

Nice to Have

FMCG experience preferred, Marketing experience preferred, Research experience preferred, GCP Professional Data Engineer, AWS Data Analytics, Databricks Certified, dbt Certified

What You'll Do.

Understand client needs

Define business issues

Deliver meaningful insights

Provide actionable recommendations

Manage client expectations

Share strategic thought leadership

Present latest trends

Support account development

Identify business opportunities

Demonstrate NielsenIQ capabilities

How You'll Work.

Team & Collaboration

NielsenIQ colleagues; Client teams; Commercial teams

Communication Scope

Presentation skills; Interpersonal skills

Full Job Description

Simply put, we do two things at NielsenIQ. We measure performance for our clients and we use analytics to help our clients grow their business. Measurement and analytics are two separate things, and each is important and valuable on its own. But the connection of the two makes them both even more critical and valuable. You will MAKE A DIFFERENCE by partnering with our clients and using data to explain what is happening with their brands and what they should do to improve business performance. Working with both your NielsenIQ colleagues and spending time with clients, you will build partnerships to allow you to understand your client’s needs and requirements. You'll use this knowledge to develop in-depth analyses and create compelling stories that deliver the insight to drive business growth. Insights Delivery * Understanding clients’ marketing and sales strategies, their needs, business problems and opportunities for growth * Helping clients to understand and define the business issue, understanding the project briefing and preparing hypotheses that can be explored. * Delivering meaningful insights with actionable recommendations using data based on NielsenIQs contractual analytical commitments, ensuring the insights shared help clients develop strategies and measures to grow their businesses. * Managing client expectations regarding required analyses and commitments to ensure client satisfaction, working closely with clients to align timelines, milestones and outcomes. * Sharing strategic thought leadership with clients and the latest trends on FMCG and consumer behaviour. * Acting as "Expert" on topics of strength (i.e.: pricing/promo, range, innovation, etc.) Support account development via consultative selling * Ensuring high standards of client satisfaction to support contract renewals in discussions between the client and the commercial team * Identifying business opportunities with clients and demonstrate how NielsenIQ will be able to address these business n

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