Grab

Technology

CommunicationsLead

$750000–1200000k ~AI est. Ho Chi Minh City, Vietnam FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for mid candidates.

The Brief

“Communications Lead at Grab. Develop brand strategy. Drive customer acquisition”

Industry & Context.

Technology

What You'll Do.

Develop brand strategy

Drive customer acquisition

Manage marketing campaigns

Analyze growth metrics

Full Job Description

About Grab and Our Workplace Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility. Get to know our team: The Communications team is responsible for telling the Grab story around the world. It will drive Grab’s growth by promoting and protecting its brand and reputation, ensuring its position as the leading online-to-offline mobile platform in Southeast Asia. Whether it's speaking to media and online influencers, industry commentators, thought leaders or the wider community, the Communications team is the voice of Grab. Get to know the role: The Vietnam Communications Lead is passionate about Grab’s mission and will manage the company’s perception among the government stakeholders and the public in Vietnam. The role spans corporate and policy communications, and you will have experience developing communications strategies that are at the intersection of local regulatory policies, community issues, and the company’s business goals. We are looking for someone who has a proven track record of working with senior country stakeholders from business, marketing and public affairs teams to create and execute creative, integrated campaigns, while leveraging our positive impact to develop the Grab story in Vietnam. You will have a strong understanding of the media landscape in Vietnam and will build and maintain relationships with key contacts pivotal for the business. Experience with managing crises and issues is advantageous. The Critical Tasks You Will Perform * Develop and execute integrated comms plans to gain public influence, position Grab as a Vietnam’s leading super app, and to grow Grab’

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