CommercialLead,Referrals

Meet Upside: We created Upside to transform brick-and-mortar commerce. Our technology uses the sophistication of online retail—profit measurement, attribution, and incrementality—to provide users with more value on their everyday purchases and brick-and-mortar businesses with new, profitable customers. We’ve helped millions of users earn 2 to 3 times more cashback than any other product, and hundreds of thousands of brick-and-mortar businesses earn measurable profit. Billions of dollars in commerce run through the Upside platform every year, and that value goes directly back to our retailer partners, the consumers they serve, and important sustainability initiatives. The Impact You’ll Make: Upside's referral program is one of its highest-performing growth engines — referred users convert to first transaction at double the rate of paid and organic channels, carry meaningfully higher LTV, and account for a significant share of overall revenue. We are searching for a dedicated commercial owner leading the program to its full potential. As a Commercial Lead, Referrals, you will own the end-to-end performance of the referrals channel — from strategy and incentive design through lifecycle activation, conversion optimization, and measurement. You will work closely with the Referrals Product Lead (PM) to shape the product roadmap and serve as the commercial and go-to-market counterpart: setting targets, prioritizing the highest-impact moments, and building the always-on system that keeps the referral flywheel turning. What You’ll Do: - Grow referrals as a share of total acquired new users — set the annual target, track weekly, and intervene when off-pace. - Drive referred-user conversion: referral signup → first transaction → M1–M3 retention. Own the full funnel, not just top-of-funnel volume. - Build and operate a cohesive, behavior-triggered referral engine — replacing one-off campaigns with an always-on lifecycle system that activates users at high-intent moments (first