Dr Reddy's Laboratories Limited
Pharmaceutical
ClusterMarketingHead
“Cluster Marketing Head at Dr Reddy's Laboratories Limited. Skills: Brand strategy, Digital marketing, Brand communication, Marketing analytics. Lead marketing strategy development. Partner with Insights team”
What You'll Achieve.
Build and strengthen Mega Brands; Marketing Process excellence; Establish Dr Reddy’s talent as best in class
Industry & Context.
What They're Looking For.
Must Have
15+ Years in Consumer-focused industries, 5 years in Brand Marketing/ Innovation/ Brand activation roles
What You'll Do.
Lead marketing strategy development
Partner with Insights team
Develop and design processes
Build brand architecture
Lead Brand communication
Lead campaign idea development
Lead multichannel marketing plan
Establish Measurement and analytics
Design and partner for marketing mix modeling
Recommend lifecycle management strategy
Recommend New product pipeline
How You'll Work.
Team & Collaboration
Insights team; agency partners
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